GoodUI DATASTORIES
We'll give you actionable A/B test results right now because we know quality tests take precious weeks. Use our reliable insights, minus the effort, to increase:
Leads Trial Sign-ups Sales & Purchases Click-throughs
Revenue Quotes Any Other Conversions


Not Everyone Has The Time To Run A Proper Test
Surely, one of the best ways to optimize your online business is to experiment with A/B tests. After all, you can only improve what you can measure. However, tests may take weeks or months of waiting and thousands of unique visitors to get good data. Some businesses will cut corners and act on misleading or insignificant results which can actually backfire and hurt your numbers. Instead, Datastories come with proper sample sizes, and multiple variations worth $1000's in design, implementation and analysis efforts alone. Know that the high quality results we share with you are repeatable and ones which you can rely on to guide your business.


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Get All Past + Current Issues right away. Unsubscribe anytime.
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Inside Each Monthly Issue You’ll Learn From
Repeatable Insights
You’ll receive our personal stories of what worked and what didn’t. We point out key causes of effect, findings and recommendations you can act on.
High Quality Results Data
You'll receive statistically significant test results with proper sample sizes. We strive for 95% confidence levels and show ranges of error.
Test Setup & Multiple Metrics
Each issue contains details of how we setup the actual test, what we have measured and how we did it so you could learn from us.


GoodUI Idea References
We actually try out many of the various GoodUI ideas to inform you which ones work and which don't.
Test Process Learnings
We also reflect back and write about what we'd do differently if we had another chance at redoing the test.
Multiple Variations
Each issue usually contains tested ideas. We also show our failures as they are packed with insights.



See An Overview Of How You Can Use Datastories



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+You'll Also Receive 5+ GoodUI Evidence Tests
You will gain access to a community of tests.
GoodUI Evidence contain tests which explore user contributed experiments from readers like you. They focus on smaller changes which we'll be curating in order to try to find commonality between similar ones. You'll first receive an upfront set of all past and current Evidence tests. We'll also add them gradually over time with an active subscription each month.




+You'll Also Get 14 Blueprints Today + 2 Each Month
We'll make sure you don't ever run out of ideas to test.
If you already run or decide to run tests on your own, know that we'll also share with you our very best Blueprint Ideas. These are experimental UI ideas to fuel your a/b testing imagination even further. You'll first receive an upfront set of all past and current ones. You'll also receive future ones with your subscription as we add around 2 new ones each month.




+We'll Also Give You 10,000 VWO Testing Credits
We've worked out a deal to get your first a/b test going.
We typically use VWO.com as our tool of choice for all a/b testing and their team was super nice to pass along a freebie to you. So when you subscribe to Datastories, we'll give you a special code that can extend your free plan by an additional 10k testing credits. We think that's a decent sample size whenever you become ready to run your first test.




What Some Of Our 400+ Happy Readers Are Saying
I was very curious how GoodUI Datastories would be. After receiving the first issue I can say that it’s a great piece of professional work. I was feeling like sitting right next to Jakub and Vlad while they prepared and ran the tests. It’s a great thing to have everything provided in such detail. Imagine as if you actually ran these tests but it took you just a reading moment and not 3 months. Great isn’t it? ” - Robert Rafiński, Project Manager, Oponeo.pl
I really appreciate your guys' work and attention to detail. Not just on the account, but the Datastories. Really great work; it saves me a ton of time in making decisions for my SEMs on split testing. We're in a high growth mode at the moment, so Datastories is just what I needed to save me time in directing my team. ” - Thom Hutter, Director, Insight Marketing Solutions
Good UI Datastories is AMAZING. Convincing your client for a multi-variant testing or a proper user experience could be a challenge. GoodUI Datastories allows me to justify not only my reasoning behind WHY I did the design of the page, but also convince my client to implement multi-variant and A/B testing before going crazy over a complete redesign of their web presence. Thank you Jakub for providing this research to everyone else to help them really understand the power of best practices. ” - Dhruv Patel, Creative Director, Omazingcreations.com



Start with an amazing Current Issue. Get others later. Unsubscribe anytime. Active offer with extra issue(s)

Get All Past + Current Issues right away. Unsubscribe anytime.
Start off more flexibly with a chosen issue + current one.


It's Up To You
We'd love for you to start today, but if you're not ready to purchase just yet, we'll totally understand. You can still sign up to the GoodUI newsletter to receive some updates, offers and future interface optimization ideas. Or, you can read about the most frequently asked Datastories questions and ask anything on your mind as well.
Thanks, Jakub Linowski

Also see GoodUI | EVIDENCE | FASTFORWARD | BETTERDATA | BLUEPRINTS

GoodUI.org is a project by Jakub (@jlinowski) and Vlad (@vladmalik) at Linowski Interaction Design.
Write to us. Or cancel your subscription at anytime. Thanks to VWO.com for providing us with awesome A/B testing software.