Reach Higher Conversions Faster
With Patterns That Win Repeatedly in A/B Tests.
And Avoid The Ones That Lose.

Hi, I’m Jakub and our goal here is to identify repeatable patterns with the highest probabilities of working for you.
To do this we run experiments with trusted companies open to testing similar ideas and then sharing their results.
So far we have identified 117 patterns based on 264 tests (for members only) and adding 5+ new trustworthy tests each month.
Some patterns are better than others. Some have no effect. Some are negative. We publish everything.

36 losing tests
152 insignificant tests
76 winning tests

We're building this platform for you because a/b tests take precious time and we want you to reach higher conversions faster.
- Sincerely, Jakub Linowski, GoodUI Founder

See Pricing

Patterns Are Actively Corrected With New Tests
As We Constantly Test With Trustworthy Companies:

Fast Forward Your Conversion Rates With
Access To All 117 Patterns Based On 264 Tests

Total sample size of all tests is based on 32,378,368 visitors - that's a lot of testing time to do on your own.

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Access to 264+ searchable a/b tests

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License to use the data by up to 5 users.

Access to 264+ searchable a/b tests

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1 User Account

License to use the data by 1 user.

Access to 264+ searchable a/b tests

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Access To All Tests

Get access to all published tests to guide your own design & experiments.

5+ New Tests Each Month

Get 5 new A/B tests each month as we obtain new test results.

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