Pattern #75: Personalized Greeting Headline

Pattern Author: Jakub Linowski - Founder & Editor @ GoodUI.org

Experimental Pattern

Without any backing test results - for now at least.

Personalized Greeting Headline
  1. Visitor's First Name Recognition

    They idea of this pattern is to show the first name of the visiting person and greeting them.

For each pattern, we measure three key data points derived from related tests:

REPEATABILITY - this is a measure of how often a given pattern has generated a positive or negative effect. The higher this number, the more likely the pattern will continue to repeat.

SHALLOW MEDIAN - this is a median effect measured with low intent actions such as initiating the first step of a lengthier process

DEEP MEDIAN - this is derived from the highest intent metrics that we have for a given test such as fully completed signups or sales.