Pattern #53: Problem-Solution Headline

Pattern #53  Tested 1 timesTested by Niels Hapke on Feb 01, 2018

Based on 1 Tests, Members See How Likely Version B Wins Or Loses And By How Much

LOSSES
-5
-4
-3
-2
-1
FLAT
+1
+2
+3
+4
+5
WINS

Measured by the sum of negative and positive tests.

A B
Problem-Solution Headline (Variant A) Problem-Solution Headline (Variant B)

Expected Median Effects Of B

-

Progression

-

Leads

X.X%

Signups

(1 tests)

-

Engagement

-

Sales

-

Revenue

-

Retention

-

Referrals

X.X%

ANY PRIMARY

(1 tests)

Tested on

Tests

Replaced

Isolated

Test # 148 on Kenhub.com by Niels HapkeNiels Hapke Feb 01, 2018 Test link

Find Out How It Did With 49,448 Visitors

  • Measured by successful signups

  • XX.X% (XXX successes out of XXX,XXX visitors)
  • XX.X% (XXX successes out of XXX,XXX visitors)
Zoom In
Problem-Solution Headline - Variant A A
Problem-Solution Headline - Variant B B
Home & Landing
Statistical Power by Minimum Detectable Effect
4%0.5%
7.6%1%
18.2%2%
74.3%5%
80%5.4%
99.9%10%
99.9%15%
99.9%20%

Get Access To See The Test Results

For each pattern, we measure three key data points derived from related tests:

REPEATABILITY - this is a measure of how often a given pattern has generated a positive or negative effect. The higher this number, the more likely the pattern will continue to repeat.

SHALLOW MEDIAN - this is a median effect measured with low intent actions such as initiating the first step of a lengthier process

DEEP MEDIAN - this is derived from the highest intent metrics that we have for a given test such as fully completed signups or sales.