2 Tests By
Craig Kistler
Tests
Test #500 on
Kayoutlet.com
by
Craig Kistler
Oct 25, 2023
Mobile
Craig Kistler Tested Pattern #7: Social Counts In Test #500 On Kayoutlet.com


This was a replication attempt similar to experiment 497. A social proof message was added below add to cart buttons on product detail pages. Impact on adds to cart and transactions was measured.
Test #497 on
Jared.com
by
Craig Kistler
Oct 16, 2023
Mobile
Craig Kistler Tested Pattern #7: Social Counts In Test #497 On Jared.com


In this experiment, a social proof message was added below add to cart buttons on product detail pages. The copy read "Hurry, X people have viewed this product". Impact on adds to cart and transactions was measured.