Pattern #119: Unselected Or Selected Defaults
Pattern #119 Tested 2 timesFirst tested by Michal Fiech Recently tested by Jakub Linowski on Oct 07, 2021
For each pattern, we measure three key data points derived from related tests:
REPEATABILITY - this is a measure of how often a given pattern has generated a positive or negative effect. The higher this number, the more likely the pattern will continue to repeat.
SHALLOW MEDIAN - this is a median effect measured with low intent actions such as initiating the first step of a lengthier process
DEEP MEDIAN - this is derived from the highest intent metrics that we have for a given test such as fully completed signups or sales.