Pattern #56: Hover Button

Pattern #56  Tested 2 timesFirst tested by Rodrigo Maués Recently tested by Jakub Linowski on Mar 09, 2019

Based on 2 Tests, Members See How Likely Version B Wins Or Loses And By How Much

LOSSES
-5
-4
-3
-2
-1
FLAT
+1
+2
+3
+4
+5
WINS

Measured by the sum of negative and positive tests.

A B
Hover Button (Variant A) Hover Button (Variant B)

Expected Median Effects Of B

X.X%

Progression

(1 tests)

X.X%

Leads

(1 tests)

-

Signups

X.X%

Engagement

(1 tests)

-

Sales

-

Revenue

-

Retention

-

Referrals

X.X%

ANY PRIMARY

(2 tests)

All 2 tests meta-analyzed: +X.X% combined effect (p-val X.XXXX)

99.1% of 90% cumulative power target at 1% MDE from 2 tests

90%
99% 12.5%
Listing 2 tests: X%

Tested on

Tests

Replaced

Isolated

Test # 230 on Goodui.org by Jakub LinowskiJakub Linowski Mar 09, 2019 Test link

Find Out How It Did With 30,699 Visitors

  • Measured by clicks on list items (patterns)

  • XX.X% (XXX successes out of XXX,XXX visitors)
  • XX.X% (XXX successes out of XXX,XXX visitors)
Zoom In
Hover Button - Variant A A
Hover Button - Variant B B
Statistical Power by Minimum Detectable Effect
6%0.5%
12.5%1%
36.6%2%
80%3.5%
98.1%5%
99.9%10%
99.9%15%
99.9%20%

In this test we tested onhover buttons (variant) versus more traditional always exposed and visible ones.

Get Access To See The Test Results

Replaced

Isolated

Test # 143 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Jan 14, 2018 Test link

Find Out How It Did With 2,594,182 Visitors

  • Measured by property page visits

  • Measured by lead form submits (property screen)

  • XX.X% (XXX successes out of XXX,XXX visitors)
  • XX.X% (XXX successes out of XXX,XXX visitors)
  • XX.X% (XXX successes out of XXX,XXX visitors)
  • XX.X% (XXX successes out of XXX,XXX visitors)
Zoom In
Hover Button - Variant A A
Hover Button - Variant B B
Statistical Power by Minimum Detectable Effect
57%0.5%
80%0.7%
99%1%
99.9%2%
99.9%5%
99.9%10%
99.9%15%
99.9%20%

Get Access To See The Test Results

For each pattern, we measure three key data points derived from related tests:

REPEATABILITY - this is a measure of how often a given pattern has generated a positive or negative effect. The higher this number, the more likely the pattern will continue to repeat.

SHALLOW MEDIAN - this is a median effect measured with low intent actions such as initiating the first step of a lengthier process

DEEP MEDIAN - this is derived from the highest intent metrics that we have for a given test such as fully completed signups or sales.