All Latest 623 A/B Tests

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Power of 80%+ for

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p-value < 0.05

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Test #541 on Online.metro-cc.ru by Andrey Andreev Jul 10, 2024 Desktop Listing X.X% Progression

Andrey Tested Pattern #137: Visible Filters On Online.metro-cc.ru

In this experiment, some side column filters were made more visible by being automatically expanded. These included: brand, price and country of manufacturing.

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Test #345 on Getninjas.com.br by Rodolfo Lugli Mar 29, 2021 Desktop Home & Landing X.X% Progression

Rodolfo Tested Pattern #9: Multiple Steps On Getninjas.com.br

In this experiment, a single long form was broken into at least 3 steps.

Test #300 on Volders.de by Michal Fiech May 25, 2020 Desktop Mobile Signup X.X% Progression

Michal Tested Pattern #3: Fewer Form Fields On Volders.de

In this experiment, a password field was removed on a contract cancellation form (Volders).

In the control version, users were required to enter their email address and a password. If the email address was associated with an existing account, then the password was used to authenticate the user (and validated). When users entered a new email address, then the password field was used to create a new account.

In the variation, the password field was removed, as the authentication happened after the conversion itself using other backend mechanisms.

Test #224 on by Alex James Feb 11, 2019 Desktop Home & Landing X.X% Progression