Pattern #33: Example Situations

Pattern #33  Tested 2 timesFirst tested by Sumantha Shankaranarayana Recently tested by Ardit Veliu on Feb 23, 2021

Based on 2 Tests, Members See How Likely Version B Wins Or Loses And By How Much

LOSSES
-5
-4
-3
-2
-1
FLAT
+1
+2
+3
+4
+5
WINS

Measured by the sum of negative and positive tests.

A B
Example Situations (Variant A) Example Situations (Variant B)

Expected Median Effects Of B

?

Progression

(1 tests)

?

Leads

(2 tests)

-

Signups

-

Engagement

-

Sales

-

Revenue

-

Retention

-

Referrals

?

ANY PRIMARY

(2 tests)

Tests

Added

Isolated

Test #339 on Expertinstitute.... by $conducted_test->test->user_->first_name . ' ' . $conducted_test->test->user_->last_name Ardit Veliu    Feb 23, 2021 Test link

Find Out How It Did With 8,388 Visitors

  • Measured by form submits

In this experiment, a number of use cases examples were added to illustrate the situations in which experts could help. 

Get Access To See The Test Results

Replaced

Isolated

Test #116 on Homewarrantyrevi... by $conducted_test->test->user_->first_name . ' ' . $conducted_test->test->user_->last_name S. S.    Oct 01, 2017 Test link

Find Out How It Did With 5,581 Visitors

  • Measured by visits to next page

  • Measured by form completion on next screen

Get Access To See The Test Results

For each pattern, we measure three key data points derived from related tests:

REPEATABILITY - this is a measure of how often a given pattern has generated a positive or negative effect. The higher this number, the more likely the pattern will continue to repeat.

SHALLOW MEDIAN - this is a median effect measured with low intent actions such as initiating the first step of a lengthier process

DEEP MEDIAN - this is derived from the highest intent metrics that we have for a given test such as fully completed signups or sales.