Pattern #33: Example Situations

Pattern Author: Jakub Linowski - Founder & Editor @ GoodUI.org

Based on 1 Tests, Members See How Likely This Pattern Will Win Or Lose And Its (?) Median Effect

Almost Certain Loser
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0
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Almost Certain Winner
Example Situations
  1. Add: Example Icons & Labels

    This pattern builds on a headline’s benefit and extends it by illustrating a number of examples.

  2. Add: Signup Form

    The examples are followed by a lead form (can be multiple steps as well).

Median Effects

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Engagement

Ex: Any Action / Visit

(1 tests)

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Conversions

Ex: Signups, Leads

(1 tests)

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Sales

Ex: Transactions, Upsells

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Revenue

Ex: AOV, LTV

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Retention

Ex: Return Visits

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Referrals

Ex: Social Shares

Tests

Test 116 Tested on Homewarrantyrevi... by S. S. Oct 01, 2017

Find Out How It Performed With 5,581 Visitors

Home & Landing
  • Measured by visits to next page   |   p-val (?)

  • Measured by form completion on next screen   |   p-val (?)

Get Access To See The Test Results

For each pattern, we measure three key data points derived from related tests:

REPEATABILITY - this is a measure of how often a given pattern has generated a positive or negative effect. The higher this number, the more likely the pattern will continue to repeat.

SHALLOW MEDIAN - this is a median effect measured with low intent actions such as initiating the first step of a lengthier process

DEEP MEDIAN - this is derived from the highest intent metrics that we have for a given test such as fully completed signups or sales.