All Latest 617 A/B Tests
MOST RECENT TESTS
Test #636 on
Backstage.com
by
Stanley Zuo
Feb 24, 2026
Desktop
Mobile
Pricing
X.X%
Progression
Stanley Tested Pattern #114: Less Or More Visible Prices On Backstage.com
In this experiment, a larger vs smaller font size for the yearly price was tested. Impact on annual subscription clicks was measured. (The experiment has been inverted to fit the pattern.)
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Test #501 on
Volders.de
by
Daria Kurchinskaia
Nov 02, 2023
Desktop
Mobile
Pricing
X.X%
Sales
Daria Tested Pattern #132: One Time Payment Copy On Volders.de
In this experiment, the wording "one-time payment" was appended below all three pricing plans for a contract cancelation service. Impact on orders placed was measured. (Translated from German: "Einmalige Zahlung").
Test #431 on
Volders.de
by
Daria Kurchinskaia
Sep 23, 2022
Desktop
Mobile
Pricing
X.X%
Sales
Daria Tested Pattern #21: What It's Worth On Volders.de
In this experiment, a historically higher price point was added as a crossed out anchor. The control only showed the current price. The variation showed the current price with the higher price crossed out. Impact on sales was measured.