Reach Higher Conversions Faster
With Patterns That Win Repeatedly in A/B Tests.
And Avoid The Ones That Lose.


Hi, I’m Jakub and our goal here is to identify repeatable patterns with the highest probabilities of working for you.
To do this we run experiments with trusted companies open to testing similar ideas and then sharing their results.
So far we have identified 141 patterns based on 571 tests (for members only) and adding 5+ new trustworthy tests each month.
Some patterns are better than others. Some have no effect. Some are negative. We publish everything.

37 losing
119 insignificant negative tests
257 insignificant positive tests
158 winning tests

We're building this platform for you because a/b tests take precious time and we want you to reach higher conversions faster.
- Sincerely, Jakub Linowski, GoodUI Founder



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Patterns Are Actively Corrected With New Tests
As We Constantly Test With Trustworthy Companies:

Fast Forward Your Conversion Rates With
Access To All 141 Patterns Based On 571 Tests

Total sample size of all tests is based on 116,033,833 visitors - that's a lot of testing time to do on your own.

  • Annual Billing SAVE 17%
  • Monthly Billing
Guided With Reviews

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$740 / month
Billed yearly at $8,880$11,760


Unlimited User Accounts

License to use the data by unlimited users.


Access to 571+ searchable a/b tests


Sort patterns and tests by impact


Access to all templates


Your Choice: 1 A/B Test Review or UI Opportunity Breakdown per Month
Each month, Jakub Linowski personally reviews:

  • A planned or completed A/B test for quality and design feedback, or
  • Any URL or screenshot for a rapid teardown with 5+ test ideas, based on winning experiments.
Submit your A/B test URLs or screenshots for review here.
Team

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$120 / month
Billed yearly at $1440$1728


5 User Accounts

License to use the data by up to 5 users.


Access to 571+ searchable a/b tests


Sort patterns and tests by impact


Access to all templates

Solo

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$60 / month
Billed yearly at $720$864


1 User Account

License to use the data by 1 user.


Access to 571+ searchable a/b tests


Sort patterns and tests by impact


Access to all templates

All Plans Come With

Access To All Tests

Get access to all published tests to guide your own design & experiments.

5+ New Tests Each Month

Get 5 new A/B tests each month as we obtain new test results.

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