Pattern #37: List Vs. Grid View

Pattern Author: Rodrigo Maués - Global UX Design Lead @ Anheuser-Busch InBev

Based on 2 Tests, Members See How Likely This Pattern Will Win Or Lose And Its (?) Median Effect

Almost Certain Loser
-5
-4
-3
-2
-1
0
+1
+2
+3
+4
+5
Almost Certain Winner
List Vs. Grid View

Pattern Properties

  1. Replace: Grid View Choice

    This pattern suggests to show results in a grid view instead of a list one.

  • Test 169
  • Tested on Mt.com by Vito Mediavilla
  • Apr 24, 2018

Find Out How It Performed
With 5,934 Visitors
Screen: Listing
Devices: Desktop

  • Measured by form submits

    (?)% Converted ((?) of (?) visits)
    (?)% Converted ((?) of (?) visits)

  • Measured by initiated leads with quote form

    (?)% Converted ((?) of (?) visits)
    (?)% Converted ((?) of (?) visits)

Get Access To Full Test Results

  • Test 120
  • Tested on Vivareal.com.br by Rodrigo Maués
  • Nov 01, 2017

Find Out How It Performed
With 1,847,933 Visitors
Screen: Listing

  • Measured by successful lead form submission

    (?)% Converted ((?) of (?) visits)
    (?)% Converted ((?) of (?) visits)

  • Measured by visits to any property page

    (?)% Converted ((?) of (?) visits)
    (?)% Converted ((?) of (?) visits)

Get Access To Full Test Results

For each pattern, we measure three key data points derived from related tests:

REPEATABILITY - this is a measure of how often a given pattern has generated a positive or negative effect. The higher this number, the more likely the pattern will continue to repeat.

SHALLOW MEDIAN - this is a median effect measured with low intent actions such as initiating the first step of a lengthier process

DEEP MEDIAN - this is derived from the highest intent metrics that we have for a given test such as fully completed signups or sales.

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