Pattern #124: Confirmed Selection

Pattern Author: Stanley Zuo - Growth Product Manager @ Backstage

Based on 1 Tests, Members See How Likely This Pattern Will Win Or Lose And Its (?) Median Effect

Almost Certain Loser
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0
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+2
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Almost Certain Winner
Confirmed Selection
  1. Add: Confirmation Text

    This pattern asks whether using confirming language is good or not. Confirmation type of language can be used as a type of glue between two or more steps, linking one action with the next one.

Median Effects

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Progression

Ex: First Action

(1 tests)

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Leads

Ex: Leads, Quotes

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Signups

Ex: Trials

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Engagement

Ex: Future Action

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Sales

Ex: Transactions

(1 tests)

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Revenue

Ex: AOV, LTV

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Retention

Ex: Return Visits

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Referrals

Ex: Social Shares

Tests

Pattern #124: Confirmed Selection
Was Tested On Backstage.com by Stanley Zuo

Test #367 Tested on Backstage.com by Stanley Zuo Stanley Jul 22, 2021

Find Out How It Performed With 29,480 Visitors

Signup Desktop, Mobile
  • Measured by any plan selections   |   p-val (?)

  • Measured by any plan purchase   |   p-val (?)

In this experiment, a confiming text was added at the top of a signup modal. The text reinforced the selection from a previous listing page, giving a good reason for continuing the signup process.

Get Access To See The Test Results

For each pattern, we measure three key data points derived from related tests:

REPEATABILITY - this is a measure of how often a given pattern has generated a positive or negative effect. The higher this number, the more likely the pattern will continue to repeat.

SHALLOW MEDIAN - this is a median effect measured with low intent actions such as initiating the first step of a lengthier process

DEEP MEDIAN - this is derived from the highest intent metrics that we have for a given test such as fully completed signups or sales.