Pattern #63: Trust Seals

Pattern #63  Tested 6 timesFirst tested by Niels Hapke Recently tested by Samuel Hess on Nov 25, 2021

Based on 6 Tests, Members See How Likely Version B Wins Or Loses And By How Much

LOSSES
-5
-4
-3
-2
-1
FLAT
+1
+2
+3
+4
+5
WINS

Measured by the sum of negative and positive tests.

A B
Trust Seals (Variant A) Trust Seals (Variant B)

Expected Median Effects Of B

-

Progression

?

Leads

(1 tests)

?

Signups

(1 tests)

-

Engagement

?

Sales

(4 tests)

-

Revenue

-

Retention

-

Referrals

?

ANY PRIMARY

(6 tests)

Tests

Pattern #63: Trust Seals
Was Tested On Snocks.com by Samuel Hess

Added

Isolated

Test #385 on Snocks.com by $conducted_test->test->user_->first_name . ' ' . $conducted_test->test->user_->last_name Samuel Hess Samuel    Nov 25, 2021 Test link

Find Out How It Performed With 351,255 Visitors

  • Measured by total sales

In this experiment, a simple Amazon badge was added on a product page. The translated (Google) language read: "Since we founded snocks, our customers have always been our focus - we are constantly trying to develop further. That's why we're extremely proud that Amazon attracted attention and that they named us Sales Partner of the Year in 2019."

Get Access To See The Test Results

The Same Pattern Was Also Tested Here

Added

Isolated

Test #338 on Umbraco.com by $conducted_test->test->user_->first_name . ' ' . $conducted_test->test->user_->last_name Lars Skjold Iversen Lars    Jan 29, 2021 Test link

Find Out How It Performed With 8,133 Visitors

  • Measured by trial starts

In this experiment, the variation added three G2 badges or awards. The intent was to measure the impact of this change on signups for Umbraco.

Get Access To See The Test Results

Added

Isolated

Test #171 on Sjvc.edu by $conducted_test->test->user_->first_name . ' ' . $conducted_test->test->user_->last_name Phillip Barnes Phillip    Apr 27, 2018 Test link

Find Out How It Performed With 1,197 Visitors

  • Measured by for submits

Get Access To See The Test Results

Added

Isolated

Test #158 on Kenhub.com by $conducted_test->test->user_->first_name . ' ' . $conducted_test->test->user_->last_name Niels Hapke Niels    Mar 11, 2018 Test link

Find Out How It Performed With 3,516 Visitors

  • Measured by thank you page visits

Get Access To See The Test Results

Added

Isolated

Test #159 on Swimsuitsforall.... by $conducted_test->test->user_->first_name . ' ' . $conducted_test->test->user_->last_name Devesh Khanal Devesh    Mar 11, 2018 Test link

Find Out How It Performed With 66,919 Visitors

  • Measured by visits to thank you page

Get Access To See The Test Results

Isolated

Test #51 on Menufy.com by $conducted_test->test->user_->first_name . ' ' . $conducted_test->test->user_->last_name Aleksandr Elesev Aleksandr    Oct 20, 2016 Test link

Find Out How It Performed With 14,269 Visitors

  • Measured by visits to thank you page

Get Access To See The Test Results

For each pattern, we measure three key data points derived from related tests:

REPEATABILITY - this is a measure of how often a given pattern has generated a positive or negative effect. The higher this number, the more likely the pattern will continue to repeat.

SHALLOW MEDIAN - this is a median effect measured with low intent actions such as initiating the first step of a lengthier process

DEEP MEDIAN - this is derived from the highest intent metrics that we have for a given test such as fully completed signups or sales.