Pattern #78: Tags

Pattern Author: Kimberly Cheung - Product Manager at Yummly

Based on 1 Tests, Members See How Likely This Pattern Will Win Or Lose And Its (?) Median Effect

Almost Certain Loser
-5
-4
-3
-2
-1
0
+1
+2
+3
+4
+5
Almost Certain Winner
Tags

  1. Visible Tags Explaining

    This pattern suggests to show metadata, tags or descriptors on top of cards. These tags provide additional characteristics of a listed items.

Median Effects

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Engagement

Ex: Any Action / Visit

(1 tests)

?

Conversions

Ex: Signups, Leads

(1 tests)

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Sales

Ex: Transactions, Upsells

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Revenue

Ex: AOV, LTV

?

Retention

Ex: Return Visits

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Referrals

Ex: Social Shares

Tests

Pattern #78: Tags
Was Tested On Yummly.com by Kimberly Cheung

Test 195 Tested on Yummly.com by Kimberly Cheung Kimberly Aug 13, 2018

Find Out How It Performed With 371,274 Visitors

Screen: Listing Devices: Desktop, Mobile

  • Measured by clicks on a card and visits recipe   |   p-val (?)

  • Measured by full registrations   |   p-val (?)

Zoom In
  • (?)% ((?) successes out of (?) visits)
  • (?)% ((?) successes out of (?) visits)
A
  • (?)% ((?) successes out of (?) visits)
  • (?)% ((?) successes out of (?) visits)
B

Get Access To See The Test Results

For each pattern, we measure three key data points derived from related tests:

REPEATABILITY - this is a measure of how often a given pattern has generated a positive or negative effect. The higher this number, the more likely the pattern will continue to repeat.

SHALLOW MEDIAN - this is a median effect measured with low intent actions such as initiating the first step of a lengthier process

DEEP MEDIAN - this is derived from the highest intent metrics that we have for a given test such as fully completed signups or sales.