All Latest 620 A/B Tests

MOST RECENT TESTS

Test #590 on Online.metro-cc.ru by Andrey AndreevAndrey Andreev May 15, 2025 Desktop Home & Landing X.X% Sales

Andrey Tested Pattern #45: Benefit Bar On Online.metro-cc.ru

 - Variant A
 - Variant B

In this experiment, 4 selling points were added at the top of the homepage. Clicking on them would launch a modal with more details.

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Test #442 on Volders.de by Daria KurchinskaiaDaria Kurchinskaia Nov 27, 2022 Desktop Mobile Home & Landing X.X% Sales

Daria Tested Pattern #4: Testimonials On Volders.de

 - Variant A
 - Variant B

In this experiment, three testimonials were appended at the bottom of landing pages of a contract cancelation service (paid). These testimonials were also shown throughout the complete signup funnel (4 more steps). Impact on progression (step 2) and final completed purchases were measured.

Test #443 on Volders.de by Daria KurchinskaiaDaria Kurchinskaia Nov 27, 2022 Desktop Mobile Home & Landing X.X% Sales

Daria Tested Pattern #4: Testimonials On Volders.de

 - Variant A
 - Variant B

In this experiment, four TrustPilot reviews were appended at the bottom of landing pages of a contract cancelation service (paid). These reviews were also shown throughout the complete signup funnel (4 more steps). Impact on progression (step 2) and final completed purchases were measured.

Test #335 on by Jakub LinowskiJakub Linowski Jan 27, 2021 Desktop Mobile Home & Landing X.X% Sales

Jakub Tested Pattern #32: Condensed List

 - Variant A
 - Variant B

The variation here has more condensed product tiles being shown on a homepage. Two pieces of information were removed: product descriptions and past selections. Impact on product page visits and total sales was measured.

Test #316 on Trydesignlab.com by Daniel ShapiroDaniel Shapiro Sep 24, 2020 Desktop Mobile Home & Landing X.X% Signups

Daniel Tested Pattern #22: Empowering Headline On Trydesignlab.com

 - Variant A
 - Variant B

In this experiment, the headline was changed to focus more on the end-goal of the UX Academy program - that of landing your first UI/UX role.

Test #263 on Goodui.org by Jakub LinowskiJakub Linowski Oct 04, 2019 Desktop Mobile Home & Landing X.X% Signups

Jakub Tested Pattern #22: Empowering Headline On Goodui.org

 - Variant A
 - Variant B

In this experiment a different headline was tested. "Reach Higher Conversions Faster" vs. "Learn From What We Try And Test".

Test #246 on Thomasnet.com by Julian GaviriaJulian Gaviria Jun 12, 2019 Desktop Mobile Home & Landing X.X% Progression

Julian Tested Pattern #88: Action Button On Thomasnet.com

 - Variant A
 - Variant B

In this experiment, the navigation label was changed from "Network" to "Find Suppliers". The idea was to make use of an action label with a clearer benefit.