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Test #469 on by Ardit VeliuArdit Veliu Apr 28, 2023 Desktop Signup

Ardit Tested Pattern #129: Right Or Left Aligned Forms

- Variant A
- Variant B

In this experiment, a right side form shifted in position to the left. Impact on leads was measured.

Test #433 on Expertinstitute.com by Ardit VeliuArdit Veliu Sep 30, 2022 Desktop Mobile Signup

Ardit Tested Pattern #20: Canned Response On Expertinstitute.com

- Variant A
- Variant B

In this experiment a dynamic canned response was added to a lead form. The contents of the copy reflected a handful of user choices from other form field selections. Impact on leads / form submissions was measured.

Test #409 on Expertinstitute.com by Ardit VeliuArdit Veliu Apr 30, 2022 Desktop Mobile Signup

Ardit Tested Pattern #20: Canned Response On Expertinstitute.com

- Variant A
- Variant B

In this experiment, the copy of an input textarea on a lead form was used to summarize a user's choices. Instead of showing using a generic "Message" statement, the variation use the following formula: "I'm a [Lead Type] located in [State] looking for [Expert Type]. Looking forward to hearing from you today. Thank You." Impact of leads was measured.

Test #404 on Expertinstitute.com by Ardit VeliuArdit Veliu Mar 31, 2022 Desktop Mobile Signup

Ardit Tested Pattern #97: Bigger Form Fields On Expertinstitute.com

- Variant A
- Variant B

In this experiment, the button width was extended to the full width of the form above. Impact on leads was measured.

Test #231 on Glass.net by Mark FreedleMark Freedle Mar 14, 2019 Desktop Mobile Signup

Mark Tested Pattern #20: Canned Response On Glass.net

- Variant A
- Variant B

Test #227 on Volders.de by Alexander KriegerAlexander Krieger Mar 04, 2019 Desktop Signup

Alexander Tested Pattern #99: Progress Bar On Volders.de

- Variant A
- Variant B

In this experiment, a simple progress bar was added to a 2nd step of contract cancellation funnel. The progress bar used separate styles to show which steps were completed, what the current step was, as well as the future step.

Translation of the 3 steps from German are as follows:

  1. Fill out the termination
  2. Send termination
  3. Proof of termination

Test #223 on Volders.de by Alexander KriegerAlexander Krieger Feb 01, 2019 Desktop Mobile Signup

Alexander Tested Pattern #12: Payment First On Volders.de

- Variant A
- Variant B

This test deprioritized the free option (kostenlos) of cancelling a contract. It did so by placing it under the paid options as small text link / radio option.

Test #213 on Mt.com by Vito MediavillaVito Mediavilla Dec 04, 2018 Desktop Mobile Signup

Vito Tested Pattern #85: Benefit Button On Mt.com

- Variant A
- Variant B

In this variation, a longer button label with a clearer benefit was tested against a shorter one.

Test #171 on Sjvc.edu by Phillip BarnesPhillip Barnes Apr 27, 2018 Desktop Mobile Signup

Phillip Tested Pattern #63: Trust Seals On Sjvc.edu

- Variant A
- Variant B

Test #128 on Acousticalsurfaces.c... by Nina BayattiNina Bayatti Dec 02, 2017 Desktop Signup

Nina Tested Pattern #20: Canned Response On Acousticalsurfaces.c...

- Variant A
- Variant B

Test #112 on Glass.net by Mark FreedleMark Freedle Jul 14, 2017 Desktop Mobile Signup

Mark Tested Pattern #20: Canned Response On Glass.net

- Variant A
- Variant B

Test #109 on 3dhubs.com by Rob DraaijerRob Draaijer Jun 01, 2017 Desktop Signup

Rob Tested Pattern #20: Canned Response On 3dhubs.com

- Variant A
- Variant B

Test #77 on Easycredit.se by Hugo PalmHugo Palm Dec 05, 2016 Desktop Mobile Signup

Hugo Tested Pattern #5: Top Aligned Labels On Easycredit.se

- Variant A
- Variant B