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Test #222 on Thomasnet.com by Julian GaviriaJulian Gaviria Feb 01, 2019 Desktop Listing X.X% Leads

Julian Tested Pattern #7: Social Counts On Thomasnet.com

 - Variant A
 - Variant B

In this variation, a number of social proof references were added to a signup modal.

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Test #201 on by Ben LabayBen Labay Sep 19, 2018 Desktop Mobile Thank You X.X% Sales

Ben Tested Pattern #7: Social Counts

 - Variant A
 - Variant B

In this test the upsell modal had an added text box with number of people that day who took the offer. The test hypothesis was that social proof will add motivation to take an action and the offer.

Test #197 on Reverb.com by Nicholas EvansNicholas Evans Sep 04, 2018 Desktop Product X.X% Sales

Nicholas Tested Pattern #4: Testimonials On Reverb.com

 - Variant A
 - Variant B

In the variation, customer reviews were exposed from a less visible tab view.

Test #176 on Kenhub.com by Niels HapkeNiels Hapke May 16, 2018 Desktop Mobile Checkout X.X% Sales

Niels Tested Pattern #4: Testimonials On Kenhub.com

 - Variant A
 - Variant B

In this experiment, testimonials were added on a checkout screen.

Test #140 on Akademiafotografii.p... by Grzegorz JancewiczGrzegorz Jancewicz Jan 05, 2018 Desktop Mobile Product X.X% Leads

Grzegorz Tested Pattern #46: Pay Later On Akademiafotografii.p...

 - Variant A
 - Variant B

The test was run on multiple course pages. The screenshot contains the cropped bottom part of a long screen with an exposed signup form. The variation introduced additional text above the form which states: "Free Cancellation. Payment is not required today".