All Latest 615 A/B Tests
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MOST RECENT TESTS
Test #539 on
Snocks.com
by
Melina Hess
Jun 24, 2024
Desktop
Global
Melina Tested Pattern #135: Product Categories On Snocks.com
In this experiment, two different navigation defaults were tested against each other. In one version we can see 1) more popular products with 2) more categorical granularity being shown in the expanded state. In the other version we see "new products" being shown as the default (with a lot fewer product subcategories) to choose from.
Test #526 on
Online.metro-cc.ru
by
Andrey Andreev
Apr 17, 2024
Desktop
Mobile
Global
Andrey Tested Pattern #77: Filled Or Ghost Buttons On Online.metro-cc.ru
In this experiment, a higher contrast search bar with a blue border and a filled blue button style was tested against a more feint style. Impact on searches and purchases was measured. (A/B test was inverted to B/A in order to fit the filled-vs-ghost button pattern).
Test #203 on
Driving-tests.org
by
Andrei Zakhareuski
Oct 10, 2018
Desktop
Global
Andrei Tested Pattern #85: Benefit Button On Driving-tests.org
In the variation, the button label "Upgrade To Premium" was changed to one with a clearer benefit of "Pass The First Time".