All Latest 615 A/B Tests

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Device

Metric

Tag

Power of 80%+ for

Only Significant

p-value < 0.05

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MOST RECENT TESTS

Test #54 on by Chris Goward Aug 11, 2016 Desktop Mobile Product

Chris Tested Pattern #7: Social Counts

Client background (e.g. industry, business model):

This client is a healthcare company: their website is designed for lead generation. This company collects leads for their kidney-focused programs and ultimately provides kidney dialysis for those who decide to become patients.

Experiment background:

This experiment was focused on a right rail and the goal was to encourage more users to sign up to download the client’s free diabetes-friendly cookbook.

Test #55 on Autodesk.com by Lisa Seaman Aug 11, 2016 Desktop Home & Landing

Lisa Tested Pattern #14: Exposed Menu Options On Autodesk.com

In this test, some of the menu options (accessible in the top right hamburger menu) were copied over onto the top navigation. The options that were exposed were "All Products", "Free Trial" and "Buy".

Test #69 on Digitalmarketer.com by Justin Rondeau Aug 01, 2016 Desktop Mobile Home & Landing

Justin Tested Pattern #10: Postponed Modal Forms On Digitalmarketer.com

Test #57 on by Jakub Linowski Jul 07, 2016 Desktop Checkout

Jakub Tested Pattern #66: Complementary Upsell

Test #47 on Adoramapix.com by Herman Klein Jun 09, 2016 Desktop Shopping Cart

Herman Tested Pattern #4: Testimonials On Adoramapix.com

Test #38 on Mt.com by Vito Mediavilla May 01, 2016 Desktop Product

Vito Tested Pattern #10: Postponed Modal Forms On Mt.com

Test #32 on Over-blog.com by Tael Pinault Apr 20, 2016 Desktop Signup

Tael Tested Pattern #40: Blurred Product Background On Over-blog.com

Test #37 on Onlinefaxes.com by Jaymie Friesen Apr 09, 2016 Desktop Mobile Home & Landing

Jaymie Tested Pattern #27: More For Less Headline On Onlinefaxes.com

Test #35 on by Someone Apr 01, 2016 Desktop Mobile Home & Landing

Someone Tested Pattern #26: Cart Reminder And Recently Viewed

Test #28 on Digitalmarketer.com by Justin Rondeau Mar 01, 2016 Desktop Home & Landing

Justin Tested Pattern #3: Fewer Form Fields On Digitalmarketer.com

Test #27 on Adoramapix.com by Herman Klein Mar 01, 2016 Desktop Mobile Product

Herman Tested Pattern #11: Gradual Reassurance On Adoramapix.com

Test #65 on Digitalmarketer.com by Justin Rondeau Mar 01, 2016 Desktop Home & Landing

Justin Tested Pattern #10: Postponed Modal Forms On Digitalmarketer.com

Test #34 on Theorytestpro.co.uk by Henry Dillon Mar 01, 2016 Desktop Home & Landing

Henry Tested Pattern #11: Gradual Reassurance On Theorytestpro.co.uk

Test #2 on Wpallimport.com by Louis Reingold Jan 01, 2016 Desktop Pricing

Louis Tested Pattern #21: What It's Worth On Wpallimport.com

Test #21 on Findsomeone.co.nz by Daniel Bridges Jan 01, 2016 Desktop Mobile Listing

Daniel Tested Pattern #25: Nagging Results On Findsomeone.co.nz

Test #12 on Covenanteyes.com by Nicole Morris Dec 01, 2015 Desktop Mobile Home & Landing

Nicole Tested Pattern #29: Surfaced Content On Covenanteyes.com

In the B variation, 3 blog posts were referenced at the bottom of the homepage. Each of the blog post articles also contained strong copy to present the problem the service was helping customers with (porn addition) - along with clear calls to start a subscription (the primary metric).

Test #23 on Checkineasy.com by Justin Baer Oct 01, 2015 Desktop Mobile Home & Landing