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Test #242 on by Alex James May 27, 2019 Desktop Mobile Signup X.X% Signups

Alex Tested Pattern #7: Social Counts

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Test #241 on Kenhub.com by Niels Hapke May 24, 2019 Desktop Mobile Signup X.X% Signups

Niels Tested Pattern #105: Lead Magnets On Kenhub.com

In this experiment, a free study guide ebook was promoted on a registration page.

Test #236 on by Alex James Apr 04, 2019 Desktop Signup X.X% Signups

Alex Tested Pattern #9: Multiple Steps

In this experiment a single screen signup process was broken into 2 separate steps: account creation & details.

Test #233 on Annonce.cz by Ondřej Ilinčev Apr 01, 2019 Desktop Signup X.X% Sales

Ondřej Tested Pattern #100: Postponed Registration On Annonce.cz

In this experiment, the old flow had a login / register / guest checkout as a second step. The variant B flow removed this step and treated everyone as a guest (and later offered to login / register). In the B version guests had a voluntary registration on the thank you page and in a confirmation email.

Test #227 on Volders.de by Alexander Krieger Mar 04, 2019 Desktop Signup X.X% Leads

Alexander Tested Pattern #99: Progress Bar On Volders.de

In this experiment, a simple progress bar was added to a 2nd step of contract cancellation funnel. The progress bar used separate styles to show which steps were completed, what the current step was, as well as the future step.

Translation of the 3 steps from German are as follows:

Fill out the termination
Send termination
Proof of termination

Test #213 on Mt.com by Vito Mediavilla Dec 04, 2018 Desktop Mobile Signup X.X% Leads

Vito Tested Pattern #85: Benefit Button On Mt.com

In this variation, a longer button label with a clearer benefit was tested against a shorter one.

Test #206 on Yummly.com by Kimberly Cheung Oct 25, 2018 Desktop Mobile Signup X.X% Signups

Kimberly Tested Pattern #40: Blurred Product Background On Yummly.com

This test ran on the first step of a multiple signup funnel and only changed the background to a blurred image.

Test #198 on Bomgar.com by Lee Elkins Sep 03, 2018 Desktop Signup X.X% Signups

Lee Tested Pattern #40: Blurred Product Background On Bomgar.com

Test #193 on Yummly.com by Marcos Ciarrocchi Aug 07, 2018 Desktop Mobile Signup X.X% Signups

Marcos Tested Pattern #91: Forced Action On Yummly.com

In this experiment, the presence of an additional "skip all" text link was tested on a multiple step signup flow. The skip all link allowed users to bypass personalization questions and go straight to their app dashboard. The control (A) shows its presence, and in variant B we can see it was removed.

Test #189 on Yummly.com by Kimberly Cheung Jul 23, 2018 Desktop Mobile Signup X.X% Signups