All Latest 617 A/B Tests

Screen

Device

Metric

Tag

Power of 80%+ for

Only Significant

p-value < 0.05

MOST RECENT TESTS

Test #218 on Yummly.com by Kimberly Cheung Jan 14, 2019 Desktop Mobile Home & Landing X.X% Signups

Kimberly Tested Pattern #94: Visible Search On Yummly.com

Hypothesis: Anonymous users can't use global search while on the home promo page. We believe that if we show a global search bar to anonymous users, it presents a higher converting funnel (guided search) and will increase our sign-up rates significantly.

Control (A): Logged out users don't see global search bar.

Variant (B): Logged out users see global search bar. After searching for a keyword, the signup funnel starts with a more personalized reason to continue the signup process.

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Test #219 on Mt.com by Vito Mediavilla Jan 14, 2019 Desktop Mobile Home & Landing X.X% Leads

Vito Tested Pattern #95: Clickable Product Previews On Mt.com

Test #9 on by Rick Dawson Sep 28, 2018 Desktop Mobile Home & Landing X.X% Leads

Rick Tested Pattern #83: Progressive Fields

Test #186 on by Devesh Khanal Jul 02, 2018 Mobile Home & Landing X.X% Sales

Devesh Tested Pattern #14: Exposed Menu Options

In this experiment, additional product categories were added at the top of the navigation.

Test #161 on Examine.com by Martin Wong Mar 19, 2018 Desktop Mobile Home & Landing X.X% Signups

Martin Tested Pattern #22: Empowering Headline On Examine.com

Test #150 on Normanrecords.com by Nathon Raine Feb 07, 2018 Desktop Home & Landing X.X% Sales

Nathon Tested Pattern #45: Benefit Bar On Normanrecords.com

Test #148 on Kenhub.com by Niels Hapke Feb 01, 2018 Desktop Mobile Home & Landing X.X% Signups

Niels Tested Pattern #53: Problem-Solution Headline On Kenhub.com

Test #131 on Kenhub.com by Niels Hapke Dec 11, 2017 Desktop Home & Landing X.X% Signups

Niels Tested Pattern #11: Gradual Reassurance On Kenhub.com

Test #110 on Trydesignlab.com by Daniel Shapiro Jul 01, 2017 Desktop Home & Landing X.X% Signups

Daniel Tested Pattern #14: Exposed Menu Options On Trydesignlab.com

Test #103 on Rollbar.com by Mike Smith May 01, 2017 Desktop Home & Landing X.X% Signups

Mike Tested Pattern #11: Gradual Reassurance On Rollbar.com

Test #95 on Vivareal.com.br by Rodrigo Maués May 01, 2017 Desktop Mobile Home & Landing X.X% Leads

Rodrigo Tested Pattern #15: Bulleted Reassurances On Vivareal.com.br

Test #96 on 3dhubs.com by Rob Draaijer Apr 21, 2017 Desktop Mobile Home & Landing X.X% Leads

Rob Tested Pattern #61: Local Headline On 3dhubs.com

Test #90 on Vivareal.com.br by Rodrigo Maués Apr 01, 2017 Desktop Home & Landing X.X% Leads

Rodrigo Tested Pattern #13: Centered Forms & Buttons On Vivareal.com.br

Test #84 on Onlinefaxes.com by Jaymie Friesen Mar 02, 2017 Desktop Mobile Home & Landing X.X% Sales

Jaymie Tested Pattern #7: Social Counts On Onlinefaxes.com

Test #83 on Onlinefaxes.com by Jaymie Friesen Mar 02, 2017 Desktop Home & Landing X.X% Sales

Jakub Tested Pattern #41: Sticky Call To Action On Goodui.org

In this experiment, we showed a sticky navigation bar with 5 actions such as (newsletter signup, and visiting certain landing pages). Upon completion of each task, the navigation would transform into a completed state while using cookies to store it for future reference.

Test #55 on Autodesk.com by Lisa Seaman Aug 11, 2016 Desktop Home & Landing X.X% Progression

Lisa Tested Pattern #14: Exposed Menu Options On Autodesk.com

In this test, some of the menu options (accessible in the top right hamburger menu) were copied over onto the top navigation. The options that were exposed were "All Products", "Free Trial" and "Buy".

Test #69 on Digitalmarketer.com by Justin Rondeau Aug 01, 2016 Desktop Mobile Home & Landing X.X% Signups