All Latest 625 A/B Tests

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Test #235 on Thomasnet.com by Julian GaviriaJulian Gaviria Apr 02, 2019 Desktop Mobile Home & Landing X.X% Leads

Julian Tested Pattern #102: Expanded Or Condensed Layout On Thomasnet.com

 - Variant A
 - Variant B

In this experiment, the layout was condensed from a taller to a shorter one.

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Test #224 on by Alex JamesAlex James Feb 11, 2019 Desktop Home & Landing X.X% Progression

Alex Tested Pattern #3: Fewer Form Fields

 - Variant A
 - Variant B

This experiment reduced the search form by removing the distance field.

Test #218 on Yummly.com by Kimberly CheungKimberly Cheung Jan 14, 2019 Desktop Mobile Home & Landing X.X% Signups

Kimberly Tested Pattern #94: Visible Search On Yummly.com

 - Variant A
 - Variant B

Hypothesis: Anonymous users can't use global search while on the home promo page. We believe that if we show a global search bar to anonymous users, it presents a higher converting funnel (guided search) and will increase our sign-up rates significantly.

Control (A): Logged out users don't see global search bar.

Variant (B): Logged out users see global search bar. After searching for a keyword, the signup funnel starts with a more personalized reason to continue the signup process.

Test #186 on by Devesh KhanalDevesh Khanal Jul 02, 2018 Mobile Home & Landing X.X% Sales

Devesh Tested Pattern #14: Exposed Menu Options

 - Variant A
 - Variant B

In this experiment, additional product categories were added at the top of the navigation.

Test #64 on Goodui.org by Jakub LinowskiJakub Linowski Jan 01, 2017 Desktop Home & Landing X.X% Signups

Jakub Tested Pattern #41: Sticky Call To Action On Goodui.org

 - Variant A
 - Variant B

In this experiment, we showed a sticky navigation bar with 5 actions such as (newsletter signup, and visiting certain landing pages). Upon completion of each task, the navigation would transform into a completed state while using cookies to store it for future reference.