All Latest 534 A/B Tests
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MOST RECENT TESTS
Test #482 on by Jakub Linowski Jul 13, 2023 Desktop Mobile Checkout
Jakub Linowski Tested Pattern #124: Confirmed Selection In Test #482
In this experiment, the choice of adding a product to cart was confirmed with a further positive message in the header of the next step (on the add to cart page). Once users left the product detail page, instead of simply stating the product name, the title was rephrased as "Product [X] Makes a Great Gift. They'll Love It!". I view this as a higher "intensity" experiment, given that the add-to-cart page was in some way already confirming the choice. Impact on sales was measured.
Test #421 on Amazon.com by Marika Francisco Jul 15, 2022 Desktop Mobile Product
Marika Francisco Tested Pattern #43: Long Titles In Test #421 On Amazon.com
Fluke is an industrial manufacterer of measurement and calibration devices and they ran a test on their Amazon store for a series of their prodcts. Instead of using short product names, they tested longer and more descriptive ones. Impact was measured on sales.
Test #5 on Busyteacher.org by Andrei Zakhareuski Jan 23, 2022 Desktop Mobile Product
Andrei Zakhareuski Tested Pattern #21: What It's Worth In Test #5 On Busyteacher.org
The variation included a simple extention of the headline to include the full dollar worth of a discounted bundle deal.
Test #359 on Snocks.com by Samuel Hess Jun 11, 2021 Desktop Mobile Product
Samuel Hess Tested Pattern #43: Long Titles In Test #359 On Snocks.com
In this experiment, product titles were extended with descriptive copy. Instead of just showing the product name, "with organic cotton" was appended on product and category/listing pages. Impact to adds to cart and sales was measured.
Test #314 on Zapimoveis.com.br by Vinicius Barros Peixoto Aug 21, 2020 Desktop Mobile Product
Vinicius Barros Peixoto Tested Pattern #43: Long Titles In Test #314 On Zapimoveis.com.br
In this experiment, a dynamic page title was generated and added at the top of the screen. The first few words from a property description were used to dynamically generate these titles. The effect on leads was measured.
Test #263 on Goodui.org by Jakub Linowski Oct 04, 2019 Desktop Mobile Home & Landing
Jakub Linowski Tested Pattern #22: Empowering Headline In Test #263 On Goodui.org
In this experiment a different headline was tested. "Reach Higher Conversions Faster" vs. "Learn From What We Try And Test".
Test #194 on Bomgar.com by Lee Elkins Aug 08, 2018 Desktop Mobile Home & Landing
Lee Elkins Tested Pattern #22: Empowering Headline In Test #194 On Bomgar.com
Test #173 on Rollbar.com by Mike Smith May 08, 2018 Desktop Mobile Home & Landing
Mike Smith Tested Pattern #22: Empowering Headline In Test #173 On Rollbar.com
Test #161 on Examine.com by Martin Wong Mar 19, 2018 Desktop Mobile Home & Landing
Martin Wong Tested Pattern #22: Empowering Headline In Test #161 On Examine.com
Test #148 on Kenhub.com by Niels Hapke Feb 01, 2018 Desktop Mobile Home & Landing
Niels Hapke Tested Pattern #53: Problem-Solution Headline In Test #148 On Kenhub.com
Test #144 on Examine.com by Martin Wong Jan 14, 2018 Desktop Mobile Product
Martin Wong Tested Pattern #27: More For Less Headline In Test #144 On Examine.com
Test #142 on Streamlineicons.com by Vincent Le moign Jan 13, 2018 Desktop Product
Vincent Le moign Tested Pattern #27: More For Less Headline In Test #142 On Streamlineicons.com
Test #96 on 3dhubs.com by Rob Draaijer Apr 21, 2017 Desktop Mobile Home & Landing
Rob Draaijer Tested Pattern #61: Local Headline In Test #96 On 3dhubs.com
Test #74 on Poll-app.com by Pierre Olivier Martel Jan 07, 2017 Desktop Home & Landing
Pierre Olivier Martel Tested Pattern #22: Empowering Headline In Test #74 On Poll-app.com
Test #92 on Rollbar.com by Mike Smith Jan 02, 2017 Desktop Mobile Home & Landing
Mike Smith Tested Pattern #22: Empowering Headline In Test #92 On Rollbar.com
Test #37 on Onlinefaxes.com by Jaymie Friesen Apr 09, 2016 Desktop Mobile Home & Landing