All Latest 634 A/B Tests

Test #280 on Volders.de by Alexander KriegerAlexander Krieger Jan 24, 2020 Desktop Mobile Signup X.X% Sales

Alexander Tested Pattern #3: Fewer Form Fields On Volders.de

- Variant A
- Variant B

In this experiment on a contract cancellation funnel, one field was removed - a secondary contract ID. The control and variation both had a primary "customer ID" with which to identify and cancel someone's contract with.
Total Sample: 24,301 • Statistical Power at 5% MDE: 43.6%

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Test #278 on by Someone Someone Jan 15, 2020 Mobile Shopping Cart X.X% Sales

Someone Tested Pattern #64: Tunnel

- Variant A
- Variant B

In this experiment, multiple elemenets were removed from the bottom of the cart page. This was done to see if they were potential distractions that hindered the purchase process. The elements included such things as: Order details (visible on other pages), large product photo, a "what you receive" section with selling points, more reassurances, and a newsletter subscribe box.
Total Sample: 1,369 • Statistical Power at 5% MDE: 12%

Test #224 on by Alex JamesAlex James Feb 11, 2019 Desktop Home & Landing X.X% Progression

Alex Tested Pattern #3: Fewer Form Fields

- Variant A
- Variant B

This experiment reduced the search form by removing the distance field.
Total Sample: 97,074 • Statistical Power at 5% MDE: 99.9%

Test #210 on Bomgar.com by Lee ElkinsLee Elkins Nov 13, 2018 Desktop Mobile Home & Landing X.X% Signups

Lee Tested Pattern #64: Tunnel On Bomgar.com

- Variant A
- Variant B

In this experiment, the header navigation links were removed on a landing page in order to provide more focus to the signup form.
Total Sample: 13,871 • Statistical Power at 5% MDE: 6.3%

Test #200 on Trydesignlab.com by Will AndersonWill Anderson Sep 14, 2018 Desktop Mobile Home & Landing X.X% Sales

Will Tested Pattern #52: How It Works On Trydesignlab.com

- Variant A
- Variant B

In this experiment, a "How It Works" content section was removed.
Total Sample: 33,802 • Statistical Power at 5% MDE: 7.4%

Test #165 on Bomgar.com by Lee ElkinsLee Elkins Apr 04, 2018 Desktop Signup X.X% Signups

Lee Tested Pattern #64: Tunnel On Bomgar.com

- Variant A
- Variant B
- Variant A
- Variant B
Total Sample: 7,191 • Statistical Power at 5% MDE: 11.8%

Test #155 on Mt.com by Vito MediavillaVito Mediavilla Feb 22, 2018 Mobile Product X.X% Leads

Vito Tested Pattern #3: Fewer Form Fields On Mt.com

- Variant A
- Variant B
Total Sample: 8,652 • Statistical Power at 5% MDE: 5.3%

Test #114 on Akademiafotografii.p... by Grzegorz JancewiczGrzegorz Jancewicz Sep 01, 2017 Desktop Listing X.X% Leads

Grzegorz Tested Pattern #32: Condensed List On Akademiafotografii.p...

- Variant A
- Variant B
Total Sample: 3,363 • Statistical Power at 5% MDE: 5.3%

Test #85 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Mar 01, 2017 Desktop Mobile Product X.X% Leads

Rodrigo Tested Pattern #3: Fewer Form Fields On Vivareal.com.br

- Variant A
- Variant B
Total Sample: 102,331 • Statistical Power at 5% MDE: 49.3%

Test #11 on Prizegrab.com by Greg Van HornGreg Van Horn Oct 20, 2016 Desktop Home & Landing X.X% Leads

Greg Tested Pattern #3: Fewer Form Fields On Prizegrab.com

- Variant A
- Variant B
Total Sample: 3,142 • Statistical Power at 5% MDE: 8.2%

Test #42 on Adoramapix.com by Herman KleinHerman Klein May 11, 2016 Shopping Cart X.X% Sales

Herman Tested Pattern #1: Remove Coupon Fields On Adoramapix.com

- Variant A
- Variant B
Total Sample: 15,516 • Statistical Power at 5% MDE: 99.8%

Test #28 on Digitalmarketer.com by Justin RondeauJustin Rondeau Mar 01, 2016 Desktop Home & Landing X.X% Leads

Justin Tested Pattern #3: Fewer Form Fields On Digitalmarketer.com

- Variant A
- Variant B
Total Sample: 6,315 • Statistical Power at 5% MDE: 35.5%

Test #121 on Bionicgloves.com by VWO VWO Mar 13, 2015 Shopping Cart X.X% Revenue

VWO Tested Pattern #1: Remove Coupon Fields On Bionicgloves.com

- Variant A
- Variant B

VWO.com published this test which removed two coupon fields on a shopping cart: a gift card code and a special offer code.