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Test #123 on Getninjas.com.br by Rodolfo Lugli   Feb 11, 2022 Mobile Thank You

Rodolfo Lugli Tested Pattern #71: Personalized Next Step In Test #123 On Getninjas.com.br

In this experiment, two app download buttons were tested against a single OS personalized one. In the control, both branded App Store and Google Play buttons were shown statically. Whereas in the variation a single download (stylized consistently with site wide button styles) button was shown depending on the user's operating system. Impact on application download was measured.

Test #342 on Backstage.com by Stanley Zuo   Feb 28, 2021 Desktop Mobile Listing

Stanley Zuo Tested Pattern #25: Nagging Results In Test #342 On Backstage.com

In this experiment, a registration wall was added on a listing page of casting call profiles. The registration wall appeared after the first 9 listings or so and encouraged users to sign up. Impact on registrations was measured, along with an engagement metric of "posting a job".

Test #303 on Thomasnet.com by Julian Gaviria   Jun 26, 2020 Desktop Mobile Global

Julian Gaviria Tested Pattern #14: Exposed Menu Options In Test #303 On Thomasnet.com

In this experiment variation, the saved suppliers feature was surfaced in the global navigation.It was already possible to save supplier companies from listing and specific company pages. This experiment aimed to increase the saving functions visibility and possibly increase more leads. 

Test #295 on Thomasnet.com by Julian Gaviria   Apr 29, 2020 Desktop Mobile Content

Julian Gaviria Tested Pattern #25: Nagging Results In Test #295 On Thomasnet.com

In this experiment, blog article pages were hidden behind a registration wall - requing a signup to access. The registration wall would appear after the first paragraph using gradual opacity to cover the rest of the article. We have published the effects of this change on registrations (signups) and on engagement (users viewing other more important company detail pages).

Test #252 on Thomasnet.com by Julian Gaviria   Jul 30, 2019 Desktop Mobile Content

Julian Gaviria Tested Pattern #107: Contrast Links & Buttons In Test #252 On Thomasnet.com

In this experiment a light blue bold link was tested against a darker blue bold link. 

Test #251 on Goodui.org by Jakub Linowski   Jul 25, 2019 Desktop Mobile Content

Jakub Linowski Tested Pattern #57: Maybe Later In Test #251 On Goodui.org

In this experiment, we tested a standard modal (with 2 choices) against a "Maybe Later" one (with 3 choices). One of the choices in the variant allowed users to postpone their decision with a "maybe" which would enable a floating bar at the bottom of the screen. Clicking on any of the "Yes" options would send people to the bottom of the screen with an email signup form. Increasing signup was our primary measure. Both modals also appeared instantly after a page load.

Test #247 on Thomasnet.com by Julian Gaviria   Jun 13, 2019 Desktop Mobile Content

Julian Gaviria Tested Pattern #41: Sticky Call To Action In Test #247 On Thomasnet.com

In this experiment, the same message (with a link) for signing up to a newsletter was shown in two distinct ways. The control (A) showed the signup message as inline one that preceded the content of the article at the very top. The variant showed the same signup message as a scroll-delayed sticky interaction at the bottom of the screen. The background color of the B variant was also inverted to match the style of the footer.

Test #240 on Thomasnet.com by Julian Gaviria   May 16, 2019 Desktop Listing

Julian Gaviria Tested Pattern #13: Centered Forms & Buttons In Test #240 On Thomasnet.com

In this experiment, two different positions of the View Catalog button were compared. In version A the button was smaller and on the right. In version B the button was wider and more central. (The actual test was inverted before publishing to match the A-B of the pattern.)

Test #230 on Goodui.org by Jakub Linowski   Mar 09, 2019 Desktop Mobile Listing

Jakub Linowski Tested Pattern #56: Hover Button In Test #230 On Goodui.org

In this test we tested onhover buttons (variant) versus more traditional always exposed and visible ones.

Test #205 on Msn.com by Ronny Kohavi   Oct 25, 2018 Desktop Home & Landing

Ronny Kohavi Tested Pattern #36: Fewer Or More Results In Test #205 On Msn.com

In this experiment, the carousel items were increased from 12 to 16.