All Latest 617 A/B Tests
MOST RECENT TESTS
Test #270 on
Dentalplans.com
by
J.R. Hernandez
Nov 19, 2019
Desktop
Listing
X.X%
Sales
J.R. Tested Pattern #37: List Or Grid View On Dentalplans.com
In this experiment, a list view was tested against a grid view.
Which A Or B Actually Wins? Find Out Before You Test.
Members see every test result — the winners, the flat ones, and the losers — along with exact effects and sample sizes. Use it to estimate your tests and prioritize by probability, not gut feel. Start every experiment with the odds on your side.
Test #268 on
Backstage.com
by
Stanley Zuo
Nov 08, 2019
Mobile
Listing
X.X%
Sales
Stanley Tested Pattern #14: Exposed Menu Options On Backstage.com
The change in this experiment was an exposed SEO panel (B) with a number of clickable filter options.
Test #240 on
Thomasnet.com
by
Julian Gaviria
May 16, 2019
Desktop
Listing
X.X%
Engagement
Julian Tested Pattern #13: Centered Forms & Buttons On Thomasnet.com
In this experiment, two different positions of the View Catalog button were compared. In version A the button was smaller and on the right. In version B the button was wider and more central. (The actual test was inverted before publishing to match the A-B of the pattern.)
Test #234 on
by
Alex James
Apr 01, 2019
Desktop
Listing
X.X%
Leads
Alex Tested Pattern #101: Search Keyword Highlighting
In this experiment, a different style for keyword highlighting was used.
Test #230 on
Goodui.org
by
Jakub Linowski
Mar 09, 2019
Desktop
Mobile
Listing
X.X%
Engagement
Jakub Tested Pattern #56: Hover Button On Goodui.org
In this test we tested onhover buttons (variant) versus more traditional always exposed and visible ones.
Test #222 on
Thomasnet.com
by
Julian Gaviria
Feb 01, 2019
Desktop
Listing
X.X%
Leads
Julian Tested Pattern #7: Social Counts On Thomasnet.com
In this variation, a number of social proof references were added to a signup modal.
Test #220 on
by
Alex James
Jan 18, 2019
Desktop
Listing
X.X%
Leads
Alex Tested Pattern #34: Open In A New Tab
This experiment measured the effect of opening new listing (job applications) in a new tab, against opening them in the same window. The experiment A-B was inversed to match the pattern (in reality, the original already opened the tabs in a new window).
Test #215 on
Vivareal.com.br
by
Vinicius Barros Peixoto
Dec 21, 2018
Mobile
Listing
X.X%
Leads
Vinicius Tested Pattern #92: Already Viewed Label On Vivareal.com.br
The idea of this test was to add a "Viewed" label on a listing page to indicate listings which have already been viewed by users.
Test #209 on
Vivareal.com.br
by
Vinicius Barros Peixoto
Nov 12, 2018
Mobile
Listing
X.X%
Leads
Vinicius Tested Pattern #34: Open In A New Tab On Vivareal.com.br
The idea of this experiment was taking advantage of mobile browser behavior. When a link is open in a new tab on mobile browsers, and users hit the back button, the tab closes and users get back exactly where they were before without any new result page load.
Test #196 on
Vivareal.com.br
by
Vinicius Barros Peixoto
Aug 14, 2018
Mobile
Listing
X.X%
Leads
Vinicius Tested Pattern #80: Persistent Filters On Vivareal.com.br
The experiment goal was automatically applying filters the users have already done in our result page, during their navigation to the site. The variation always applied the filters in the same session and asked users on new sessions.
Test #195 on
Yummly.com
by
Kimberly Cheung
Aug 13, 2018
Desktop
Mobile
Listing
X.X%
Signups
Kimberly Tested Pattern #78: Tags, Badges And Structured Information On Yummly.com
Test #182 on
Yummly.com
by
Marcos Ciarrocchi
Jun 12, 2018
Desktop
Listing
X.X%
Engagement
Marcos Tested Pattern #6: Customer Star Ratings On Yummly.com
Test #179 on
Yummly.com
by
Marcos Ciarrocchi
May 18, 2018
Desktop
Listing
X.X%
Signups
Marcos Tested Pattern #13: Centered Forms & Buttons On Yummly.com
Test #156 on
Mt.com
by
Vito Mediavilla
Feb 25, 2018
Desktop
Listing
X.X%
Leads
Vito Tested Pattern #60: Repeated Bottom Call To Action On Mt.com
This test duplicated two buttons at the bottom of the page. However, the site already contained floating buttons (from the header).
Test #143 on
Vivareal.com.br
by
Rodrigo Maués
Jan 14, 2018
Desktop
Listing
X.X%
Leads
Rodrigo Tested Pattern #56: Hover Button On Vivareal.com.br
Test #127 on
Glass.net
by
Mark Freedle
Nov 23, 2017
Desktop
Mobile
Listing
X.X%
Leads
Mark Tested Pattern #42: Countdown Timer On Glass.net
Test #119 on
Vivareal.com.br
by
Rodrigo Maués
Nov 01, 2017
Desktop
Listing
X.X%
Leads
Rodrigo Tested Pattern #36: Fewer Or More Results On Vivareal.com.br
Test #120 on
Vivareal.com.br
by
Rodrigo Maués
Nov 01, 2017
Desktop
Listing
X.X%
Leads
Rodrigo Tested Pattern #37: List Or Grid View On Vivareal.com.br
Test #113 on
Vivareal.com.br
by
Rodrigo Maués
Sep 01, 2017
Desktop
Listing
X.X%
Leads
Rodrigo Tested Pattern #31: Instant Filter Results On Vivareal.com.br
Test #97 on
3dhubs.com
by
Rob Draaijer
May 03, 2017
Desktop
Mobile
Listing
X.X%
Leads
Rob Tested Pattern #24: Visible Availability On 3dhubs.com