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Test #145 on Normanrecords.com by Nathon RaineNathon Raine Jan 18, 2018 Desktop Checkout

Nathon Tested Pattern #1: Remove Coupon Fields On Normanrecords.com

 - Variant A
 - Variant B

In this test the coupon field was replaced with a small link that would bring the field back if needed. This is a more suble approach than just completely removing the coupon field. It still allows for the use of coupon fields by those customers which are truly searching for a way to enter their aquired codes.

Test #140 on Akademiafotografii.p... by Grzegorz JancewiczGrzegorz Jancewicz Jan 05, 2018 Desktop Mobile Product

Grzegorz Tested Pattern #46: Pay Later On Akademiafotografii.p...

 - Variant A
 - Variant B

The test was run on multiple course pages. The screenshot contains the cropped bottom part of a long screen with an exposed signup form. The variation introduced additional text above the form which states: "Free Cancellation. Payment is not required today".