All Latest 615 A/B Tests
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MOST RECENT TESTS
Test #274 on
by
Someone
Dec 16, 2019
Desktop
Mobile
Checkout
Someone Tested Pattern #1: Remove Coupon Fields
In this experiment, a fully visible coupon field (A) was made less visible by turning it into a default collaped link (B). Clicking on the link caused the coupon field to appear.
Test #271 on
Analytics-toolkit.co...
by
Georgi Z. Georgiev
Nov 24, 2019
Desktop
Mobile
Signup
Georgi Tested Pattern #4: Testimonials On Analytics-toolkit.co...
In this experiment, the test variant showed 2 testimonials on the user registration / free trial registration page at Analytics-Toolkit.com
Test #270 on
Dentalplans.com
by
J.R. Hernandez
Nov 19, 2019
Desktop
Listing
J.R. Tested Pattern #37: List Or Grid View On Dentalplans.com
In this experiment, a list view was tested against a grid view.
Test #268 on
Backstage.com
by
Stanley Zuo
Nov 08, 2019
Mobile
Listing
Stanley Tested Pattern #14: Exposed Menu Options On Backstage.com
The change in this experiment was an exposed SEO panel (B) with a number of clickable filter options.
Test #264 on
Kenhub.com
by
Niels Hapke
Oct 05, 2019
Desktop
Mobile
Global
Niels Tested Pattern #41: Sticky Call To Action On Kenhub.com
In this experiment users saw a sticky bar advertising the benefits of a Premium account across the bottom of the website, wherever they navigate. The sticky call to action appeared with a 4 second delay and was floating.
Test #263 on
Goodui.org
by
Jakub Linowski
Oct 04, 2019
Desktop
Mobile
Home & Landing
Jakub Tested Pattern #22: Empowering Headline On Goodui.org
In this experiment a different headline was tested. "Reach Higher Conversions Faster" vs. "Learn From What We Try And Test".
Test #105 on
Inktweb.nl
by
Martijn Oud
Sep 23, 2019
Desktop
Mobile
Signup
Martijn Tested Pattern #111: Field Explanations On Inktweb.nl
In this experiment, onhover tooltip explanations were added to selected fields (Firstname, Lastname, Phone, Email and Password). One translation example of the Firstname tooltip was the following "Enter your first name (or letter) so that we can address you in a more personal way".
Test #258 on
Thomasnet.com
by
Julian Gaviria
Sep 12, 2019
Desktop
Mobile
Signup
Julian Tested Pattern #110: Optional Field Labels On Thomasnet.com
In this variation an optional field label was added.
Test #259 on
Thomasnet.com
by
Julian Gaviria
Sep 12, 2019
Desktop
Mobile
Signup
Julian Tested Pattern #110: Optional Field Labels On Thomasnet.com
Test #257 on
Thomasnet.com
by
Julian Gaviria
Sep 09, 2019
Desktop
Mobile
Signup
Julian Tested Pattern #109: Required Field Labels On Thomasnet.com
In this followup experiment, field labels without and with a marked asterisk were tested.
Test #256 on
by
Alex James
Aug 23, 2019
Desktop
Mobile
Signup
Alex Tested Pattern #109: Required Field Labels
The original had no fields marked as required. The variant had all fields marked as required with an asterisk (and a reference note).
Test #255 on
Thomasnet.com
by
Julian Gaviria
Aug 22, 2019
Desktop
Mobile
Signup
Julian Tested Pattern #109: Required Field Labels On Thomasnet.com
In this experiment, field labels without and with a marked asterisk were tested.
Test #40 on
Adoramapix.com
by
Herman Klein
Aug 13, 2019
Desktop
Product
Herman Tested Pattern #85: Benefit Button On Adoramapix.com
In this experiment only the button label changed. The control had a more immediate (next step-oriented) button label of "Upload Your Photos Now". The variation tried a more benefit-oriented button of "Order Now" (hinting at paying and obtaining the product).
Test #252 on
Thomasnet.com
by
Julian Gaviria
Jul 30, 2019
Desktop
Mobile
Content
Julian Tested Pattern #107: Contrast Links & Buttons On Thomasnet.com
In this experiment a light blue bold link was tested against a darker blue bold link.
Test #250 on
Volders.de
by
Alexander Krieger
Jul 25, 2019
Desktop
Mobile
Signup
Alexander Tested Pattern #106: Back Buttons On Volders.de
In this experiment, a version without a back button was tested against a one where it was positioned in the upper left corner. This test occured on a second step of a contract cancellation service.
Test #248 on
Volders.de
by
Alexander Krieger
Jul 16, 2019
Desktop
Signup
Alexander Tested Pattern #20: Canned Response On Volders.de
In this experiment, an editable contract cancellation letter was tested against a non-editable one. The editable letter first appeared in a text state, which required a click on a link in order for it to be transformed into an editable textarea field.
Test #39 on
Over-blog.com
by
Tael Pinault
Jul 02, 2019
Desktop
Signup
Tael Tested Pattern #83: Progressive Fields On Over-blog.com
This test explored a progressive disclosure interaction in variation B. When a user started typing text into the first field, two more fields expanded into view.
Test #246 on
Thomasnet.com
by
Julian Gaviria
Jun 12, 2019
Desktop
Mobile
Home & Landing
Julian Tested Pattern #88: Action Button On Thomasnet.com
In this experiment, the navigation label was changed from "Network" to "Find Suppliers". The idea was to make use of an action label with a clearer benefit.
Test #245 on
Kenhub.com
by
Niels Hapke
Jun 11, 2019
Desktop
Signup
Niels Tested Pattern #19: Benefit Testimonials On Kenhub.com
In this experiment a more elaborate and authentic testimonial was used instead of three more generic ones from social media sites.
Test #243 on
Goodui.org
by
Jakub Linowski
Jun 05, 2019
Desktop
Mobile
Home & Landing
Jakub Tested Pattern #77: Filled Or Ghost Buttons On Goodui.org
In this experiment, full red background buttons were changed to ghost buttons (red outline and transparent fill)