All Latest 608 A/B Tests
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MOST RECENT TESTS
Test #85 on
Vivareal.com.br
by 
Rodrigo Maués
Mar 01, 2017
Desktop
Mobile
Product
Rodrigo Tested Pattern #3: Fewer Form Fields On Vivareal.com.br
Test #94 on
Vivareal.com.br
by Rodrigo Maués
Feb 01, 2017
Mobile
Desktop
Signup
Rodrigo Tested Pattern #14: Exposed Menu Options On Vivareal.com.br
Test #76 on
Goodui.org
by 
Jakub Linowski
Feb 01, 2017
Desktop
Home & Landing
Jakub Tested Pattern #16: Welcome Mat - Partial On Goodui.org
Test #46 on
Hylokusa.com
by 
Julian Gaviria
Feb 01, 2017
Desktop
Product
Julian Tested Pattern #60: Repeated Bottom Call To Action On Hylokusa.com
Test #82 on
Poll-app.com
by 
Pierre Olivier Martel
Jan 17, 2017
Desktop
Mobile
Home & Landing
Pierre Olivier Tested Pattern #10: Postponed Modal Forms On Poll-app.com
Test #79 on
by 
Chris Goward
Jan 10, 2017
Desktop
Product
Chris Tested Pattern #15: Bulleted Reassurances
Test #74 on
Poll-app.com
by Pierre Olivier Martel
Jan 07, 2017
Desktop
Home & Landing
Pierre Olivier Tested Pattern #22: Empowering Headline On Poll-app.com
Test #92 on
Rollbar.com
by 
Mike Smith
Jan 02, 2017
Desktop
Mobile
Home & Landing
Mike Tested Pattern #22: Empowering Headline On Rollbar.com
Test #91 on
3dhubs.com
by 
Rob Draaijer
Jan 01, 2017
Desktop
Listing
Rob Tested Pattern #9: Multiple Steps On 3dhubs.com
In this experiment, a long form with multiple steps was broken down into a progressive interaction form. In the B variant, as users would complete particular steps, new ones would be communicated subtly and finally come into full view.
Test #63 on
Vanityplanet.com
by 
Doug Baltman
Jan 01, 2017
Desktop
Product
Doug Tested Pattern #30: Authentic Photos On Vanityplanet.com
Test #64 on
Goodui.org
by Jakub Linowski
Jan 01, 2017
Desktop
Home & Landing
Jakub Tested Pattern #41: Sticky Call To Action On Goodui.org
In this experiment, we showed a sticky navigation bar with 5 actions such as (newsletter signup, and visiting certain landing pages). Upon completion of each task, the navigation would transform into a completed state while using cookies to store it for future reference.
Test #77 on
Easycredit.se
by 
Hugo Palm
Dec 05, 2016
Desktop
Mobile
Signup
Hugo Tested Pattern #5: Top Aligned Labels On Easycredit.se
Test #70 on
Uptowork.com
by 
Kuba Koziej
Nov 01, 2016
Desktop
Pricing
Kuba Tested Pattern #17: Least Or Most Expensive First On Uptowork.com
This test simply ordered the pricing plans from highest to most expensive. Overall sales decreased by an insignificant -1% with a possible +14% increase to the most expensive plan. The net effect was an insignificant 0.9% increase the the premium plans.
Test #51 on
Menufy.com
by 
Aleksandr Elesev
Oct 20, 2016
Desktop
Mobile
Checkout
Aleksandr Tested Pattern #63: Trust Seals On Menufy.com
Test #14 on
Prizegrab.com
by 
Greg Tested Pattern #8: Natural Language Forms On Prizegrab.com
Test #11 on
Prizegrab.com
by
Greg Tested Pattern #3: Fewer Form Fields On Prizegrab.com
Test #58 on
Bingocardcreator.com
by 
Patrick McKenzie
Aug 26, 2016
Desktop
Home & Landing
Patrick Tested Pattern #8: Natural Language Forms On Bingocardcreator.com
Test #54 on
by Chris Goward
Aug 11, 2016
Desktop
Mobile
Product
Chris Tested Pattern #7: Social Counts
Client background (e.g. industry, business model):
This client is a healthcare company: their website is designed for lead generation. This company collects leads for their kidney-focused programs and ultimately provides kidney dialysis for those who decide to become patients.
Experiment background:
This experiment was focused on a right rail and the goal was to encourage more users to sign up to download the client’s free diabetes-friendly cookbook.
Test #55 on
Autodesk.com
by 
Lisa Seaman
Aug 11, 2016
Desktop
Home & Landing
Lisa Tested Pattern #14: Exposed Menu Options On Autodesk.com
In this test, some of the menu options (accessible in the top right hamburger menu) were copied over onto the top navigation. The options that were exposed were "All Products", "Free Trial" and "Buy".
Test #69 on
Digitalmarketer.com
by 
Justin Rondeau
Aug 01, 2016
Desktop
Mobile
Home & Landing
Justin Tested Pattern #10: Postponed Modal Forms On Digitalmarketer.com
