All Latest 610 A/B Tests

Screen

Device

Metric

Tag

Power of 80%+ for

Only Significant

p-value < 0.05

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Test #84 on Onlinefaxes.com by Jaymie Friesen Mar 02, 2017 Desktop Mobile Home & Landing

Jaymie Tested Pattern #7: Social Counts On Onlinefaxes.com

Test #83 on Onlinefaxes.com by Jaymie Friesen Mar 02, 2017 Desktop Home & Landing

Jaymie Tested Pattern #4: Testimonials On Onlinefaxes.com

Test #87 on Vivareal.com.br by Rodrigo Maués Mar 01, 2017 Desktop Mobile Product

Rodrigo Tested Pattern #15: Bulleted Reassurances On Vivareal.com.br

Test #46 on Hylokusa.com by Julian Gaviria Feb 01, 2017 Desktop Product

Julian Tested Pattern #60: Repeated Bottom Call To Action On Hylokusa.com

Test #80 on Vivareal.com.br by Rodrigo Maués Jan 03, 2017 Mobile Product

Rodrigo Tested Pattern #18: Single Or Alternative Buttons On Vivareal.com.br

Test #63 on Vanityplanet.com by Doug Baltman Jan 01, 2017 Desktop Product

Doug Tested Pattern #30: Authentic Photos On Vanityplanet.com

Test #64 on Goodui.org by Jakub Linowski Jan 01, 2017 Desktop Home & Landing

Jakub Tested Pattern #41: Sticky Call To Action On Goodui.org

In this experiment, we showed a sticky navigation bar with 5 actions such as (newsletter signup, and visiting certain landing pages). Upon completion of each task, the navigation would transform into a completed state while using cookies to store it for future reference.

Test #51 on Menufy.com by Aleksandr Elesev Oct 20, 2016 Desktop Mobile Checkout

Aleksandr Tested Pattern #63: Trust Seals On Menufy.com

Test #48 on Adoramapix.com by Herman Klein Oct 01, 2016 Product

Herman Tested Pattern #4: Testimonials On Adoramapix.com

Test #54 on by Chris Goward Aug 11, 2016 Desktop Mobile Product

Chris Tested Pattern #7: Social Counts

Client background (e.g. industry, business model):

This client is a healthcare company: their website is designed for lead generation. This company collects leads for their kidney-focused programs and ultimately provides kidney dialysis for those who decide to become patients.

Experiment background:

This experiment was focused on a right rail and the goal was to encourage more users to sign up to download the client’s free diabetes-friendly cookbook.

Test #55 on Autodesk.com by Lisa Seaman Aug 11, 2016 Desktop Home & Landing

Lisa Tested Pattern #14: Exposed Menu Options On Autodesk.com

In this test, some of the menu options (accessible in the top right hamburger menu) were copied over onto the top navigation. The options that were exposed were "All Products", "Free Trial" and "Buy".

Test #57 on by Jakub Linowski Jul 07, 2016 Desktop Checkout

Jakub Tested Pattern #66: Complementary Upsell

Test #47 on Adoramapix.com by Herman Klein Jun 09, 2016 Desktop Shopping Cart

Herman Tested Pattern #4: Testimonials On Adoramapix.com

Test #35 on by Someone Apr 01, 2016 Desktop Mobile Home & Landing

Someone Tested Pattern #26: Cart Reminder And Recently Viewed

Test #27 on Adoramapix.com by Herman Klein Mar 01, 2016 Desktop Mobile Product

Herman Tested Pattern #11: Gradual Reassurance On Adoramapix.com

Test #34 on Theorytestpro.co.uk by Henry Dillon Mar 01, 2016 Desktop Home & Landing

Henry Tested Pattern #11: Gradual Reassurance On Theorytestpro.co.uk

Test #2 on Wpallimport.com by Louis Reingold Jan 01, 2016 Desktop Pricing

Louis Tested Pattern #21: What It's Worth On Wpallimport.com

Test #12 on Covenanteyes.com by Nicole Morris Dec 01, 2015 Desktop Mobile Home & Landing

Nicole Tested Pattern #29: Surfaced Content On Covenanteyes.com

In the B variation, 3 blog posts were referenced at the bottom of the homepage. Each of the blog post articles also contained strong copy to present the problem the service was helping customers with (porn addition) - along with clear calls to start a subscription (the primary metric).

Test #23 on Checkineasy.com by Justin Baer Oct 01, 2015 Desktop Mobile Home & Landing