All Latest 634 A/B Tests

Test #109 on 3dhubs.com by Rob DraaijerRob Draaijer Jun 01, 2017 Desktop Signup X.X% Leads

Rob Tested Pattern #20: Canned Response On 3dhubs.com

 - Variant A
 - Variant B
Total Sample: 4,005 Statistical Power at 5% MDE: 59.9%

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Test #89 on Ssdnodes.com by Matt ConnorMatt Connor Jun 01, 2017 Desktop Mobile Checkout X.X% Sales

Matt Tested Pattern #4: Testimonials On Ssdnodes.com

 - Variant A
 - Variant B
Total Sample: 2,325 Statistical Power at 5% MDE: 7.3%

Test #106 on Examine.com by Martin WongMartin Wong May 23, 2017 Desktop Product X.X% Sales

Martin Tested Pattern #15: Bulleted Reassurances On Examine.com

 - Variant A
 - Variant B

Three reassurances were added underneath each purchase button: Lifetime Updates, Works On All Devices and Money-Back Guarantee.

Total Sample: 10,576 Statistical Power at 5% MDE: 6.5%

Test #101 on Acousticalsurfaces.c... by Julian GaviriaJulian Gaviria May 02, 2017 Desktop Mobile Content X.X% Leads

Julian Tested Pattern #23: Inline Link Nudge On Acousticalsurfaces.c...

 - Variant A
 - Variant B
Total Sample: 10,258 Statistical Power at 5% MDE: 4.2%

Test #102 on Vivareal.com.br by Rodrigo MauésRodrigo Maués May 02, 2017 Desktop Mobile Product X.X% Leads

Rodrigo Tested Pattern #24: Visible Availability On Vivareal.com.br

 - Variant A
 - Variant B
Total Sample: 250,533 Statistical Power at 5% MDE: 88.6%

Test #95 on Vivareal.com.br by Rodrigo MauésRodrigo Maués May 01, 2017 Desktop Mobile Home & Landing X.X% Leads

Rodrigo Tested Pattern #15: Bulleted Reassurances On Vivareal.com.br

 - Variant A
 - Variant B
Total Sample: 20,832 Statistical Power at 5% MDE: 67.6%

Test #88 on Ssdnodes.com by Matt ConnorMatt Connor Mar 31, 2017 Desktop Mobile Shopping Cart X.X% Progression

Matt Tested Pattern #21: What It's Worth On Ssdnodes.com

 - Variant A
 - Variant B
Total Sample: 2,306 Statistical Power at 5% MDE: 14.5%

Test #83 on Onlinefaxes.com by Jaymie FriesenJaymie Friesen Mar 02, 2017 Desktop Home & Landing X.X% Sales

Jaymie Tested Pattern #4: Testimonials On Onlinefaxes.com

 - Variant A
 - Variant B
Total Sample: 25,482 Statistical Power at 5% MDE: 36%

Test #84 on Onlinefaxes.com by Jaymie FriesenJaymie Friesen Mar 02, 2017 Desktop Mobile Home & Landing X.X% Sales

Jaymie Tested Pattern #7: Social Counts On Onlinefaxes.com

 - Variant A
 - Variant B
Total Sample: 25,610 Statistical Power at 5% MDE: 36.2%

Test #87 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Mar 01, 2017 Desktop Mobile Product X.X% Leads

Rodrigo Tested Pattern #15: Bulleted Reassurances On Vivareal.com.br

 - Variant A
 - Variant B
Total Sample: 102,305 Statistical Power at 5% MDE: 44%

Test #46 on Hylokusa.com by Julian GaviriaJulian Gaviria Feb 01, 2017 Desktop Product X.X% Progression

Julian Tested Pattern #60: Repeated Bottom Call To Action On Hylokusa.com

 - Variant A
 - Variant B
Total Sample: 1,416 Statistical Power at 5% MDE: 4.5%

Test #80 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Jan 03, 2017 Mobile Product X.X% Leads

Rodrigo Tested Pattern #18: Single Or Alternative Buttons On Vivareal.com.br

 - Variant A
 - Variant B
Total Sample: 58,510 Statistical Power at 5% MDE: 45.4%

Test #64 on Goodui.org by Jakub LinowskiJakub Linowski Jan 01, 2017 Desktop Home & Landing X.X% Signups

Jakub Tested Pattern #41: Sticky Call To Action On Goodui.org

 - Variant A
 - Variant B

In this experiment, we showed a sticky navigation bar with 5 actions such as (newsletter signup, and visiting certain landing pages). Upon completion of each task, the navigation would transform into a completed state while using cookies to store it for future reference.

Total Sample: 35,058 Statistical Power at 5% MDE: 11.2%

Test #63 on Vanityplanet.com by Doug BaltmanDoug Baltman Jan 01, 2017 Desktop Product X.X% Progression

Doug Tested Pattern #30: Authentic Photos On Vanityplanet.com

 - Variant A
 - Variant B
Total Sample: 6,000 Statistical Power at 5% MDE: 7.6%

Test #51 on Menufy.com by Aleksandr ElesevAleksandr Elesev Oct 20, 2016 Desktop Mobile Checkout X.X% Sales

Aleksandr Tested Pattern #63: Trust Seals On Menufy.com

 - Variant A
 - Variant B
Total Sample: 14,269 Statistical Power at 5% MDE: 99.9%

Test #48 on Adoramapix.com by Herman KleinHerman Klein Oct 01, 2016 Product X.X% Sales

Herman Tested Pattern #4: Testimonials On Adoramapix.com

 - Variant A
 - Variant B
Total Sample: 19,399 Statistical Power at 5% MDE: 48.7%

Test #55 on Autodesk.com by Lisa SeamanLisa Seaman Aug 11, 2016 Desktop Home & Landing X.X% Progression

Lisa Tested Pattern #14: Exposed Menu Options On Autodesk.com

 - Variant A
 - Variant B

In this test, some of the menu options (accessible in the top right hamburger menu) were copied over onto the top navigation. The options that were exposed were "All Products", "Free Trial" and "Buy".

Total Sample: 453,820 Statistical Power at 5% MDE: 99.9%

Test #54 on by Chris GowardChris Goward Aug 11, 2016 Desktop Mobile Product X.X% Leads

Chris Tested Pattern #7: Social Counts

 - Variant A
 - Variant B

Client background (e.g. industry, business model):

This client is a healthcare company: their website is designed for lead generation. This company collects leads for their kidney-focused programs and ultimately provides kidney dialysis for those who decide to become patients.

 

Experiment background:

This experiment was focused on a right rail and the goal was to encourage more users to sign up to download the client’s free diabetes-friendly cookbook.

Total Sample: 95,073 Statistical Power at 5% MDE: 12.4%

Test #57 on by Jakub LinowskiJakub Linowski Jul 07, 2016 Desktop Checkout X.X% Sales

Jakub Tested Pattern #66: Complementary Upsell

 - Variant A
 - Variant B
Total Sample: 6,079 Statistical Power at 5% MDE: 12.5%

Test #47 on Adoramapix.com by Herman KleinHerman Klein Jun 09, 2016 Desktop Shopping Cart X.X% Sales

Herman Tested Pattern #4: Testimonials On Adoramapix.com

 - Variant A
 - Variant B
Total Sample: 3,083 Statistical Power at 5% MDE: 59.9%