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Test #282 on
Thomasnet.com
by
Julian Gaviria
Feb 07, 2020
Desktop
Mobile
Listing
Julian Gaviria Tested Pattern #51: Shortcut Buttons In Test #282 On Thomasnet.com
In this experiment, a contact button was added to a listing / search results page to make it faster to contact a company. This same button was also visible on the company detail page.
Test #279 on
Umbraco.com
by
Lars Skjold Iversen
Jan 16, 2020
Desktop
Mobile
Home & Landing
Lars Skjold Iversen Tested Pattern #79: Product Highlights In Test #279 On Umbraco.com
In this experiment, 3 additional course links with descriptions were added to the homepage. The idea was to increase course sales aside of the Saas subscription signups.
Test #271 on
Analytics-toolkit.co...
by
Georgi Z. Georgiev
Nov 24, 2019
Desktop
Mobile
Signup
Georgi Z. Georgiev Tested Pattern #4: Testimonials In Test #271 On Analytics-toolkit.co...
In this experiment, the test variant showed 2 testimonials on the user registration / free trial registration page at Analytics-Toolkit.com
Test #264 on
Kenhub.com
by
Niels Hapke
Oct 05, 2019
Desktop
Mobile
Global
Niels Hapke Tested Pattern #41: Sticky Call To Action In Test #264 On Kenhub.com
In this experiment users saw a sticky bar advertising the benefits of a Premium account across the bottom of the website, wherever they navigate. The sticky call to action appeared with a 4 second delay and was floating.
Test #105 on
Inktweb.nl
by
Martijn Oud
Sep 23, 2019
Desktop
Mobile
Signup
Martijn Oud Tested Pattern #111: Field Explanations In Test #105 On Inktweb.nl
In this experiment, onhover tooltip explanations were added to selected fields (Firstname, Lastname, Phone, Email and Password). One translation example of the Firstname tooltip was the following "Enter your first name (or letter) so that we can address you in a more personal way".
Test #261 on
Valkexclusief.nl
by
Online Dialogue
Sep 20, 2019
Desktop
Checkout
Online Dialogue Tested Pattern #111: Field Explanations In Test #261 On Valkexclusief.nl
In this experiment on Valk Exclusief's web site, a reason was provided for why the e-mail address is being collected. Google translation of the added text is as follows: "If your e-mail address is not yet known to us, we will ask you to add some missing information. Then you immediately benefit from our benefits such as the ValkLoyal savings program."
Test #260 on
Valkexclusief.nl
by
Online Dialogue
Sep 16, 2019
Desktop
Home & Landing
Online Dialogue Tested Pattern #45: Benefit Bar In Test #260 On Valkexclusief.nl
In this experiment on Valk Exclusief's web site, a transparent overview of the benefits for booking hotels was shown. The copy translates to: "Why should you book here? - 5€ Loyalty Discount - Best Price Guarantee - Discount On Packages - No Reservation Costs. Valk is a 150 year hotel chain in the Netherlands.
Test #258 on
Thomasnet.com
by
Julian Gaviria
Sep 12, 2019
Desktop
Mobile
Signup
Julian Gaviria Tested Pattern #110: Optional Field Labels In Test #258 On Thomasnet.com
In this variation an optional field label was added.
Test #259 on
Thomasnet.com
by
Julian Gaviria
Sep 12, 2019
Desktop
Mobile
Signup
Julian Gaviria Tested Pattern #110: Optional Field Labels In Test #259 On Thomasnet.com
Test #256 on
by
Alex James
Aug 23, 2019
Desktop
Mobile
Signup
Alex James Tested Pattern #109: Required Field Labels In Test #256
The original had no fields marked as required. The variant had all fields marked as required with an asterisk (and a reference note).
Test #255 on
Thomasnet.com
by
Julian Gaviria
Aug 22, 2019
Desktop
Mobile
Signup
Julian Gaviria Tested Pattern #109: Required Field Labels In Test #255 On Thomasnet.com
In this experiment, field labels without and with a marked asterisk were tested.
Test #250 on
Volders.de
by
Alexander Krieger
Jul 25, 2019
Desktop
Mobile
Signup
Alexander Krieger Tested Pattern #106: Back Buttons In Test #250 On Volders.de
In this experiment, a version without a back button was tested against a one where it was positioned in the upper left corner. This test occured on a second step of a contract cancellation service.
Test #249 on
Autoscout24.com
by
Optimizely
Jul 17, 2019
Desktop
Product
Optimizely Tested Pattern #20: Canned Response In Test #249 On Autoscout24.com
AutoScout24 is Europe’s largest online marketplace for new and used cars. As published by Optimizely, they tested a form pre-filled with text that read: ‘Hello. I am interested in your vehicle. Please contact me. Kind regards.’
Test #242 on
by
Alex James
May 27, 2019
Desktop
Mobile
Signup
Alex James Tested Pattern #7: Social Counts In Test #242
Test #241 on
Kenhub.com
by
Niels Hapke
May 24, 2019
Desktop
Mobile
Signup
Niels Hapke Tested Pattern #105: Lead Magnets In Test #241 On Kenhub.com
In this experiment, a free study guide ebook was promoted on a registration page.
Test #237 on
Goodui.org
by
Jakub Linowski
Apr 29, 2019
Desktop
Mobile
Listing
Jakub Linowski Tested Pattern #103: Money Back Guarantee In Test #237 On Goodui.org
Test #231 on
Glass.net
by
Mark Freedle
Mar 14, 2019
Desktop
Mobile
Signup
Mark Freedle Tested Pattern #20: Canned Response In Test #231 On Glass.net
Test #229 on
by
Jakub Linowski
Mar 08, 2019
Desktop
Mobile
Checkout
Jakub Linowski Tested Pattern #99: Progress Bar In Test #229
Test #228 on
by
Jakub Linowski
Mar 05, 2019
Desktop
Mobile
Checkout
Jakub Linowski Tested Pattern #99: Progress Bar In Test #228
The variation added a progress bar to one of the checkout steps for a ticket ordering site.
Test #227 on
Volders.de
by
Alexander Krieger
Mar 04, 2019
Desktop
Signup
Alexander Krieger Tested Pattern #99: Progress Bar In Test #227 On Volders.de
In this experiment, a simple progress bar was added to a 2nd step of contract cancellation funnel. The progress bar used separate styles to show which steps were completed, what the current step was, as well as the future step.
Translation of the 3 steps from German are as follows:
- Fill out the termination
- Send termination
- Proof of termination