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Test #48 on Adoramapix.com by Herman Klein Oct 01, 2016 Product
Herman Klein Tested Pattern #4: Testimonials In Test #48 On Adoramapix.com
Test #55 on Autodesk.com by Lisa Seaman Aug 11, 2016 Desktop Home & Landing
Lisa Seaman Tested Pattern #14: Exposed Menu Options In Test #55 On Autodesk.com
In this test, some of the menu options (accessible in the top right hamburger menu) were copied over onto the top navigation. The options that were exposed were "All Products", "Free Trial" and "Buy".
Test #54 on by Chris Goward Aug 11, 2016 Desktop Mobile Product
Chris Goward Tested Pattern #7: Social Counts In Test #54
Client background (e.g. industry, business model):
This client is a healthcare company: their website is designed for lead generation. This company collects leads for their kidney-focused programs and ultimately provides kidney dialysis for those who decide to become patients.
Experiment background:
This experiment was focused on a right rail and the goal was to encourage more users to sign up to download the client’s free diabetes-friendly cookbook.
Test #57 on by Jakub Linowski Jul 07, 2016 Desktop Checkout
Jakub Linowski Tested Pattern #66: Complementary Upsell In Test #57
Test #47 on Adoramapix.com by Herman Klein Jun 09, 2016 Desktop Shopping Cart
Herman Klein Tested Pattern #4: Testimonials In Test #47 On Adoramapix.com
Test #35 on by Someone Apr 01, 2016 Desktop Mobile Home & Landing
Someone Tested Pattern #26: Cart Reminder And Recently Viewed In Test #35
Test #27 on Adoramapix.com by Herman Klein Mar 01, 2016 Desktop Mobile Product
Herman Klein Tested Pattern #11: Gradual Reassurance In Test #27 On Adoramapix.com
Test #34 on Theorytestpro.co.uk by Henry Dillon Mar 01, 2016 Desktop Home & Landing
Henry Dillon Tested Pattern #11: Gradual Reassurance In Test #34 On Theorytestpro.co.uk
Test #2 on Wpallimport.com by Louis Reingold Jan 01, 2016 Desktop Pricing
Louis Reingold Tested Pattern #21: What It's Worth In Test #2 On Wpallimport.com
Test #12 on Covenanteyes.com by Nicole Morris Dec 01, 2015 Desktop Mobile Home & Landing
Nicole Morris Tested Pattern #29: Surfaced Content In Test #12 On Covenanteyes.com
In the B variation, 3 blog posts were referenced at the bottom of the homepage. Each of the blog post articles also contained strong copy to present the problem the service was helping customers with (porn addition) - along with clear calls to start a subscription (the primary metric).
Test #23 on Checkineasy.com by Justin Baer Oct 01, 2015 Desktop Mobile Home & Landing
Justin Baer Tested Pattern #52: How It Works In Test #23 On Checkineasy.com
Test #53 on by Someone Aug 01, 2015 Desktop Home & Landing
Someone Tested Pattern #6: Customer Star Ratings In Test #53
Test #43 on Embracepetinsurance.... by Matt Aster Aug 01, 2015 Desktop Mobile Home & Landing