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MOST RECENT TESTS
Test #147 on
            Reverb.com    
    by 
         Nicholas Evans
      Jan 25, 2018
        
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        Nicholas Evans
      Jan 25, 2018
        
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Nicholas Evans Tested Pattern #20: Canned Response In Test #147 On Reverb.com
 
             
            Test #144 on
            Examine.com    
    by 
         Martin Wong
      Jan 14, 2018
        
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        Martin Wong
      Jan 14, 2018
        
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Martin Wong Tested Pattern #27: More For Less Headline In Test #144 On Examine.com
 
             
            Test #142 on
            Streamlineicons.com    
    by 
         Vincent Le moign
      Jan 13, 2018
        
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        Vincent Le moign
      Jan 13, 2018
        
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Vincent Le moign Tested Pattern #27: More For Less Headline In Test #142 On Streamlineicons.com
 
             
            Test #141 on
            Trydesignlab.com    
    by 
         Daniel Shapiro
      Jan 05, 2018
        
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        Daniel Shapiro
      Jan 05, 2018
        
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Daniel Shapiro Tested Pattern #49: Above The Fold Call To Action In Test #141 On Trydesignlab.com
 
             
            The variation introduced a call to action at the top of the screen that linked to a form deep down on a long course page.
Test #140 on
            Akademiafotografii.p...    
    by 
        
        Grzegorz Jancewicz
      Jan 05, 2018
        
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Grzegorz Jancewicz Tested Pattern #46: Pay Later In Test #140 On Akademiafotografii.p...
 
             
            The test was run on multiple course pages. The screenshot contains the cropped bottom part of a long screen with an exposed signup form. The variation introduced additional text above the form which states: "Free Cancellation. Payment is not required today".
Test #136 on
            Missetam.nl    
    by 
         Marlies Wilms Floet
      Dec 18, 2017
        
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        Marlies Wilms Floet
      Dec 18, 2017
        
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Marlies Wilms Floet Tested Pattern #42: Countdown Timer In Test #136 On Missetam.nl
 
             
            De Nieuwe Zaak (a Dutch ecommerce agency) tested a countdown timer on an ecommerce site. The variation showed how many hours and minutes were left in order to be eligible for next day delivery. The variation beat the control which did not have this element of urgency.
Test #134 on
            Kenhub.com    
    by 
         Niels Hapke
      Dec 14, 2017
        
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        Niels Hapke
      Dec 14, 2017
        
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Niels Hapke Tested Pattern #41: Sticky Call To Action In Test #134 On Kenhub.com
 
             
            In this beautiful test, the key change was the introduction of a larger call to action linking to a premium / upgrade screen. The call to action was placed on the left sidebar which was floating. This is a great example of providing visibility to important elements by making them persistent.
Test #125 on
            Vivareal.com.br    
    by 
         Rodrigo Maués
      Nov 13, 2017
        
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        Rodrigo Maués
      Nov 13, 2017
        
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Rodrigo Maués Tested Pattern #38: Faded Background Form In Test #125 On Vivareal.com.br
 
             
            Test #118 on
            Akademiafotografii.p...    
    by 
        
        Grzegorz Jancewicz
      Oct 01, 2017
        
                    Desktop
        
        
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Grzegorz Jancewicz Tested Pattern #34: Open In A New Tab In Test #118 On Akademiafotografii.p...
 
             
            The only change in this test was the way links were opened on this course listings page. Variation A opened links in the same window, and variation B opened them in a new tab (and focusing on the newly opened screen).
Test #115 on
            Akademiafotografii.p...    
    by 
        
        Grzegorz Jancewicz
      Sep 01, 2017
        
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Grzegorz Jancewicz Tested Pattern #4: Testimonials In Test #115 On Akademiafotografii.p...
 
             
            Test #100 on
            Vivareal.com.br    
    by 
         Rodrigo Maués
      Aug 01, 2017
        
                    Mobile
        
        
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        Rodrigo Maués
      Aug 01, 2017
        
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Rodrigo Maués Tested Pattern #20: Canned Response In Test #100 On Vivareal.com.br
 
             
            Test #106 on
            Examine.com    
    by 
         Martin Wong
      May 23, 2017
        
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        Martin Wong
      May 23, 2017
        
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Martin Wong Tested Pattern #15: Bulleted Reassurances In Test #106 On Examine.com
 
             
            Three reassurances were added underneath each purchase button: Lifetime Updates, Works On All Devices and Money-Back Guarantee.
Test #107 on
            Examine.com    
    by 
         Martin Wong
      May 22, 2017
        
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        Martin Wong
      May 22, 2017
        
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Martin Wong Tested Pattern #14: Exposed Menu Options In Test #107 On Examine.com
 
             
            Test #102 on
            Vivareal.com.br    
    by 
         Rodrigo Maués
      May 02, 2017
        
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        Rodrigo Maués
      May 02, 2017
        
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Rodrigo Maués Tested Pattern #24: Visible Availability In Test #102 On Vivareal.com.br
 
             
            Test #85 on
            Vivareal.com.br    
    by 
         Rodrigo Maués
      Mar 01, 2017
        
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                    Mobile
        
        
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        Rodrigo Maués
      Mar 01, 2017
        
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Rodrigo Maués Tested Pattern #3: Fewer Form Fields In Test #85 On Vivareal.com.br
 
             
            Test #87 on
            Vivareal.com.br    
    by 
         Rodrigo Maués
      Mar 01, 2017
        
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                    Mobile
        
        
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        Rodrigo Maués
      Mar 01, 2017
        
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Rodrigo Maués Tested Pattern #15: Bulleted Reassurances In Test #87 On Vivareal.com.br
 
             
            Test #46 on
            Hylokusa.com    
    by 
         Julian Gaviria
      Feb 01, 2017
        
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        Julian Gaviria
      Feb 01, 2017
        
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Julian Gaviria Tested Pattern #60: Repeated Bottom Call To Action In Test #46 On Hylokusa.com
 
             
            Test #79 on
                
    by 
         Chris Goward
      Jan 10, 2017
        
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        Chris Goward
      Jan 10, 2017
        
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Chris Goward Tested Pattern #15: Bulleted Reassurances In Test #79
 
             
            Test #80 on
            Vivareal.com.br    
    by 
         Rodrigo Maués
      Jan 03, 2017
        
                    Mobile
        
        
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        Rodrigo Maués
      Jan 03, 2017
        
                    Mobile
        
        
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Rodrigo Maués Tested Pattern #18: Single Or Alternative Buttons In Test #80 On Vivareal.com.br
 
             
            Test #63 on
            Vanityplanet.com    
    by 
         Doug Baltman
      Jan 01, 2017
        
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        Doug Baltman
      Jan 01, 2017
        
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Doug Baltman Tested Pattern #30: Authentic Photos In Test #63 On Vanityplanet.com
 
            