All Latest 639 A/B Tests

MOST RECENT TESTS

Test #96 on 3dhubs.com by Rob DraaijerRob Draaijer Apr 21, 2017 Desktop Mobile Home & Landing X.X% Leads

Rob Tested Pattern #61: Local Headline On 3dhubs.com

 - Variant A
 - Variant B
Total Sample: 20,274 Statistical Power at 5% MDE: 14.5%

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Test #90 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Apr 01, 2017 Desktop Home & Landing X.X% Leads

Rodrigo Tested Pattern #13: Centered Forms & Buttons On Vivareal.com.br

 - Variant A
 - Variant B
Total Sample: 18,408 Statistical Power at 5% MDE: 52.4%

Test #88 on Ssdnodes.com by Matt ConnorMatt Connor Mar 31, 2017 Desktop Mobile Shopping Cart X.X% Progression

Matt Tested Pattern #21: What It's Worth On Ssdnodes.com

 - Variant A
 - Variant B
Total Sample: 2,306 Statistical Power at 5% MDE: 14.5%

Test #83 on Onlinefaxes.com by Jaymie FriesenJaymie Friesen Mar 02, 2017 Desktop Home & Landing X.X% Sales

Jaymie Tested Pattern #4: Testimonials On Onlinefaxes.com

 - Variant A
 - Variant B
Total Sample: 25,482 Statistical Power at 5% MDE: 36%

Test #84 on Onlinefaxes.com by Jaymie FriesenJaymie Friesen Mar 02, 2017 Desktop Mobile Home & Landing X.X% Sales

Jaymie Tested Pattern #7: Social Counts On Onlinefaxes.com

 - Variant A
 - Variant B
Total Sample: 25,610 Statistical Power at 5% MDE: 36.2%

Test #85 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Mar 01, 2017 Desktop Mobile Product X.X% Leads

Rodrigo Tested Pattern #3: Fewer Form Fields On Vivareal.com.br

 - Variant A
 - Variant B
Total Sample: 102,331 Statistical Power at 5% MDE: 49.3%

Test #87 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Mar 01, 2017 Desktop Mobile Product X.X% Leads

Rodrigo Tested Pattern #15: Bulleted Reassurances On Vivareal.com.br

 - Variant A
 - Variant B
Total Sample: 102,305 Statistical Power at 5% MDE: 44%

Test #76 on Goodui.org by Jakub LinowskiJakub Linowski Feb 01, 2017 Desktop Home & Landing X.X% Signups

Jakub Tested Pattern #16: Welcome Mat - Partial On Goodui.org

 - Variant A
 - Variant B
Total Sample: 11,330 Statistical Power at 5% MDE: 5.9%

Test #46 on Hylokusa.com by Julian GaviriaJulian Gaviria Feb 01, 2017 Desktop Product X.X% Progression

Julian Tested Pattern #60: Repeated Bottom Call To Action On Hylokusa.com

 - Variant A
 - Variant B
Total Sample: 1,416 Statistical Power at 5% MDE: 4.5%

Test #94 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Feb 01, 2017 Mobile Desktop Signup X.X% Signups

Rodrigo Tested Pattern #14: Exposed Menu Options On Vivareal.com.br

 - Variant A
 - Variant B
Total Sample: 20,709 Statistical Power at 5% MDE: 63.7%

Test #82 on Poll-app.com by Pierre Olivier MartelPierre Olivier Martel Jan 17, 2017 Desktop Mobile Home & Landing X.X% Signups

Pierre Olivier Tested Pattern #10: Postponed Modal Forms On Poll-app.com

 - Variant A
 - Variant B
Total Sample: 21,762 Statistical Power at 5% MDE: 80.4%

Test #79 on by Chris GowardChris Goward Jan 10, 2017 Desktop Product X.X% Sales

Chris Tested Pattern #15: Bulleted Reassurances

 - Variant A
 - Variant B
Total Sample: 11,006 Statistical Power at 5% MDE: 21%

Test #74 on Poll-app.com by Pierre Olivier MartelPierre Olivier Martel Jan 07, 2017 Desktop Home & Landing X.X% Signups

Pierre Olivier Tested Pattern #22: Empowering Headline On Poll-app.com

 - Variant A
 - Variant B
Total Sample: 7,217 Statistical Power at 5% MDE: 41%

Test #80 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Jan 03, 2017 Mobile Product X.X% Leads

Rodrigo Tested Pattern #18: Single Or Alternative Buttons On Vivareal.com.br

 - Variant A
 - Variant B
Total Sample: 58,510 Statistical Power at 5% MDE: 45.4%

Test #92 on Rollbar.com by Mike SmithMike Smith Jan 02, 2017 Desktop Mobile Home & Landing X.X% Signups

Mike Tested Pattern #22: Empowering Headline On Rollbar.com

 - Variant A
 - Variant B
Total Sample: 10,179 Statistical Power at 5% MDE: 7.3%

Test #91 on 3dhubs.com by Rob DraaijerRob Draaijer Jan 01, 2017 Desktop Listing X.X% Leads

Rob Tested Pattern #9: Multiple Steps On 3dhubs.com

 - Variant A
 - Variant B

In this experiment, a long form with multiple steps was broken down into a progressive interaction form. In the B variant, as users would complete particular steps, new ones would be communicated subtly and finally come into full view.

Total Sample: 54,916 Statistical Power at 5% MDE: 54.3%

Test #63 on Vanityplanet.com by Doug BaltmanDoug Baltman Jan 01, 2017 Desktop Product X.X% Progression

Doug Tested Pattern #30: Authentic Photos On Vanityplanet.com

 - Variant A
 - Variant B
Total Sample: 6,000 Statistical Power at 5% MDE: 7.6%

Test #64 on Goodui.org by Jakub LinowskiJakub Linowski Jan 01, 2017 Desktop Home & Landing X.X% Signups

Jakub Tested Pattern #41: Sticky Call To Action On Goodui.org

 - Variant A
 - Variant B

In this experiment, we showed a sticky navigation bar with 5 actions such as (newsletter signup, and visiting certain landing pages). Upon completion of each task, the navigation would transform into a completed state while using cookies to store it for future reference.

Total Sample: 35,058 Statistical Power at 5% MDE: 11.2%

Test #77 on Easycredit.se by Hugo PalmHugo Palm Dec 05, 2016 Desktop Mobile Signup X.X% Leads

Hugo Tested Pattern #5: Top Aligned Labels On Easycredit.se

 - Variant A
 - Variant B
Total Sample: 8,292 Statistical Power at 5% MDE: 94.8%

Test #70 on Uptowork.com by Kuba KoziejKuba Koziej Nov 01, 2016 Desktop Pricing X.X% Revenue

Kuba Tested Pattern #17: Least Or Most Expensive First On Uptowork.com

 - Variant A
 - Variant B

This test simply ordered the pricing plans from highest to most expensive. Overall sales decreased by an insignificant -1% with a possible +14% increase to the most expensive plan. The net effect was an insignificant 0.9% increase the the premium plans.