All Latest 552 A/B Tests
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MOST RECENT TESTS
Test #55 on
Autodesk.com
by
Lisa Seaman
Aug 11, 2016
Desktop
Home & Landing
Lisa Seaman Tested Pattern #14: Exposed Menu Options In Test #55 On Autodesk.com


In this test, some of the menu options (accessible in the top right hamburger menu) were copied over onto the top navigation. The options that were exposed were "All Products", "Free Trial" and "Buy".
Test #54 on
by
Chris Goward
Aug 11, 2016
Desktop
Mobile
Product
Chris Goward Tested Pattern #7: Social Counts In Test #54


Client background (e.g. industry, business model):
This client is a healthcare company: their website is designed for lead generation. This company collects leads for their kidney-focused programs and ultimately provides kidney dialysis for those who decide to become patients.
Experiment background:
This experiment was focused on a right rail and the goal was to encourage more users to sign up to download the client’s free diabetes-friendly cookbook.
Test #69 on
Digitalmarketer.com
by
Justin Rondeau
Aug 01, 2016
Desktop
Mobile
Home & Landing
Justin Rondeau Tested Pattern #10: Postponed Modal Forms In Test #69 On Digitalmarketer.com


Test #57 on
by
Jakub Linowski
Jul 07, 2016
Desktop
Checkout
Jakub Linowski Tested Pattern #66: Complementary Upsell In Test #57


Test #18 on
Caffeineinformer.com
by
James Foster
Jul 01, 2016
Mobile
Home & Landing
James Foster Tested Pattern #2: Icon Labels In Test #18 On Caffeineinformer.com


This is a retest of Test017 with a lengthier testing duration.
Test #16 on
Caffeineinformer.com
by
James Foster
Jul 01, 2016
Mobile
Home & Landing
James Foster Tested Pattern #2: Icon Labels In Test #16 On Caffeineinformer.com


Test #17 on
Caffeineinformer.com
by
James Foster
Jul 01, 2016
Mobile
Home & Landing
James Foster Tested Pattern #2: Icon Labels In Test #17 On Caffeineinformer.com


Test #47 on
Adoramapix.com
by
Herman Klein
Jun 09, 2016
Desktop
Shopping Cart
Herman Klein Tested Pattern #4: Testimonials In Test #47 On Adoramapix.com


Test #42 on
Adoramapix.com
by
Herman Klein
May 11, 2016
Shopping Cart
Herman Klein Tested Pattern #1: Remove Coupon Fields In Test #42 On Adoramapix.com


Test #38 on
Mt.com
by
Vito Mediavilla
May 01, 2016
Desktop
Product
Vito Mediavilla Tested Pattern #10: Postponed Modal Forms In Test #38 On Mt.com


Test #32 on
Over-blog.com
by
Tael Pinault
Apr 20, 2016
Desktop
Signup
Tael Pinault Tested Pattern #40: Blurred Product Background In Test #32 On Over-blog.com


Test #37 on
Onlinefaxes.com
by
Jaymie Friesen
Apr 09, 2016
Desktop
Mobile
Home & Landing
Jaymie Friesen Tested Pattern #27: More For Less Headline In Test #37 On Onlinefaxes.com


Test #35 on
by
Someone
Apr 01, 2016
Desktop
Mobile
Home & Landing
Someone Tested Pattern #26: Cart Reminder And Recently Viewed In Test #35


Test #28 on
Digitalmarketer.com
by
Justin Rondeau
Mar 01, 2016
Desktop
Home & Landing
Justin Rondeau Tested Pattern #3: Fewer Form Fields In Test #28 On Digitalmarketer.com


Test #27 on
Adoramapix.com
by
Herman Klein
Mar 01, 2016
Desktop
Mobile
Product
Herman Klein Tested Pattern #11: Gradual Reassurance In Test #27 On Adoramapix.com


Test #65 on
Digitalmarketer.com
by
Justin Rondeau
Mar 01, 2016
Desktop
Home & Landing
Justin Rondeau Tested Pattern #10: Postponed Modal Forms In Test #65 On Digitalmarketer.com


Test #34 on
Theorytestpro.co.uk
by
Henry Dillon
Mar 01, 2016
Desktop
Home & Landing
Henry Dillon Tested Pattern #11: Gradual Reassurance In Test #34 On Theorytestpro.co.uk


Test #2 on
Wpallimport.com
by
Louis Reingold
Jan 01, 2016
Desktop
Pricing
Louis Reingold Tested Pattern #21: What It's Worth In Test #2 On Wpallimport.com


Test #21 on
Findsomeone.co.nz
by
Daniel Bridges
Jan 01, 2016
Desktop
Mobile
Listing
Daniel Bridges Tested Pattern #25: Nagging Results In Test #21 On Findsomeone.co.nz


Test #12 on
Covenanteyes.com
by
Nicole Morris
Dec 01, 2015
Desktop
Mobile
Home & Landing
Nicole Morris Tested Pattern #29: Surfaced Content In Test #12 On Covenanteyes.com


In the B variation, 3 blog posts were referenced at the bottom of the homepage. Each of the blog post articles also contained strong copy to present the problem the service was helping customers with (porn addition) - along with clear calls to start a subscription (the primary metric).