All Latest 633 A/B Tests

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Test #39 on Over-blog.com by Tael PinaultTael Pinault Jul 02, 2019 Desktop Signup X.X% Signups

Tael Tested Pattern #83: Progressive Fields On Over-blog.com

- Variant A
- Variant B

This test explored a progressive disclosure interaction in variation B. When a user started typing text into the first field, two more fields expanded into view.
Total Sample: 10,464 • Statistical Power at 5% MDE: 37.8%

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Test #172 on Trydesignlab.com by Daniel ShapiroDaniel Shapiro May 08, 2018 Desktop Mobile Product X.X% Leads

Daniel Tested Pattern #11: Gradual Reassurance On Trydesignlab.com

- Variant A
- Variant B
Total Sample: 16,341 • Statistical Power at 5% MDE: 14.8%

Test #131 on Kenhub.com by Niels HapkeNiels Hapke Dec 11, 2017 Desktop Home & Landing X.X% Signups

Niels Tested Pattern #11: Gradual Reassurance On Kenhub.com

- Variant A
- Variant B
Total Sample: 121,291 • Statistical Power at 5% MDE: 98.8%

Test #93 on Examine.com by Martin WongMartin Wong Aug 01, 2017 Desktop Home & Landing X.X% Sales

Martin Tested Pattern #29: Surfaced Content On Examine.com

- Variant A
- Variant B
Total Sample: 102,416 • Statistical Power at 5% MDE: 6.1%

Test #103 on Rollbar.com by Mike SmithMike Smith May 01, 2017 Desktop Home & Landing X.X% Signups

Mike Tested Pattern #11: Gradual Reassurance On Rollbar.com

- Variant A
- Variant B
Total Sample: 20,877 • Statistical Power at 5% MDE: 11.4%

Test #46 on Hylokusa.com by Julian GaviriaJulian Gaviria Feb 01, 2017 Desktop Product X.X% Progression

Julian Tested Pattern #60: Repeated Bottom Call To Action On Hylokusa.com

- Variant A
- Variant B
Total Sample: 1,416 • Statistical Power at 5% MDE: 4.5%

Test #94 on Vivareal.com.br by Rodrigo MauésRodrigo Maués Feb 01, 2017 Mobile Desktop Signup X.X% Signups

Rodrigo Tested Pattern #14: Exposed Menu Options On Vivareal.com.br

- Variant A
- Variant B
Total Sample: 20,709 • Statistical Power at 5% MDE: 63.7%

Test #76 on Goodui.org by Jakub LinowskiJakub Linowski Feb 01, 2017 Desktop Home & Landing X.X% Signups

Jakub Tested Pattern #16: Welcome Mat - Partial On Goodui.org

- Variant A
- Variant B
Total Sample: 11,330 • Statistical Power at 5% MDE: 5.9%

Test #82 on Poll-app.com by Pierre Olivier MartelPierre Olivier Martel Jan 17, 2017 Desktop Mobile Home & Landing X.X% Signups

Pierre Olivier Tested Pattern #10: Postponed Modal Forms On Poll-app.com

- Variant A
- Variant B
Total Sample: 21,762 • Statistical Power at 5% MDE: 80.4%

Test #64 on Goodui.org by Jakub LinowskiJakub Linowski Jan 01, 2017 Desktop Home & Landing X.X% Signups

Jakub Tested Pattern #41: Sticky Call To Action On Goodui.org

- Variant A
- Variant B

In this experiment, we showed a sticky navigation bar with 5 actions such as (newsletter signup, and visiting certain landing pages). Upon completion of each task, the navigation would transform into a completed state while using cookies to store it for future reference.
Total Sample: 35,058 • Statistical Power at 5% MDE: 11.2%

Test #91 on 3dhubs.com by Rob DraaijerRob Draaijer Jan 01, 2017 Desktop Listing X.X% Leads

Rob Tested Pattern #9: Multiple Steps On 3dhubs.com

- Variant A
- Variant B

In this experiment, a long form with multiple steps was broken down into a progressive interaction form. In the B variant, as users would complete particular steps, new ones would be communicated subtly and finally come into full view.
Total Sample: 54,916 • Statistical Power at 5% MDE: 54.3%

Test #69 on Digitalmarketer.com by Justin RondeauJustin Rondeau Aug 01, 2016 Desktop Mobile Home & Landing X.X% Signups

Justin Tested Pattern #10: Postponed Modal Forms On Digitalmarketer.com

- Variant A
- Variant B
Total Sample: 2,685 • Statistical Power at 5% MDE: 20%

Test #57 on by Jakub LinowskiJakub Linowski Jul 07, 2016 Desktop Checkout X.X% Sales

Jakub Tested Pattern #66: Complementary Upsell

- Variant A
- Variant B
Total Sample: 6,079 • Statistical Power at 5% MDE: 12.5%

Test #38 on Mt.com by Vito MediavillaVito Mediavilla May 01, 2016 Desktop Product X.X% Leads

Vito Tested Pattern #10: Postponed Modal Forms On Mt.com

- Variant A
- Variant B
Total Sample: 13,526 • Statistical Power at 5% MDE: 9.2%

Test #27 on Adoramapix.com by Herman KleinHerman Klein Mar 01, 2016 Desktop Mobile Product X.X% Sales

Herman Tested Pattern #11: Gradual Reassurance On Adoramapix.com

- Variant A
- Variant B
Total Sample: 1,244 • Statistical Power at 5% MDE: 5.8%

Test #34 on Theorytestpro.co.uk by Henry DillonHenry Dillon Mar 01, 2016 Desktop Home & Landing X.X% Signups

Henry Tested Pattern #11: Gradual Reassurance On Theorytestpro.co.uk

- Variant A
- Variant B
Total Sample: 7,507 • Statistical Power at 5% MDE: 14.1%

Test #65 on Digitalmarketer.com by Justin RondeauJustin Rondeau Mar 01, 2016 Desktop Home & Landing X.X% Leads

Justin Tested Pattern #10: Postponed Modal Forms On Digitalmarketer.com

- Variant A
- Variant B
Total Sample: 5,788 • Statistical Power at 5% MDE: 49.1%

Test #21 on Findsomeone.co.nz by Daniel BridgesDaniel Bridges Jan 01, 2016 Desktop Mobile Listing X.X% Signups

Daniel Tested Pattern #25: Nagging Results On Findsomeone.co.nz

- Variant A
- Variant B
Total Sample: 55,182 • Statistical Power at 5% MDE: 10.6%

Test #12 on Covenanteyes.com by Nicole MorrisNicole Morris Dec 01, 2015 Desktop Mobile Home & Landing X.X% Sales

Nicole Tested Pattern #29: Surfaced Content On Covenanteyes.com

- Variant A
- Variant B

In the B variation, 3 blog posts were referenced at the bottom of the homepage. Each of the blog post articles also contained strong copy to present the problem the service was helping customers with (porn addition) - along with clear calls to start a subscription (the primary metric).
Total Sample: 26,652 • Statistical Power at 5% MDE: 12.2%

Test #1 on by Oskar ZabikOskar Zabik May 01, 2015 Desktop Product X.X% Leads

Oskar Tested Pattern #9: Multiple Steps

- Variant A
- Variant B
Total Sample: 18,081 • Statistical Power at 5% MDE: 9.5%