James Foster Recently tested by 
Kyle Phillips on Jan 25, 2021
Pattern #2: Icon Labels
With A Total Of 6 Evidence For Version B It Is Almost Certainly Better
Herman Klein Recently tested by 
Alexander Krieger on May 12, 2023
Pattern #3: Fewer Form Fields
Based on 13 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Someone Recently tested by 
Melina Hess on Mar 31, 2025
Pattern #6: Customer Star Ratings
Based on 7 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Kyle Rush Recently tested by
Alexander Krieger on Sep 25, 2023
Pattern #9: Multiple Steps
With A Total Of 8 Evidence For Version B It Is Almost Certainly Better
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Joachim Furuseth on May 28, 2025
Pattern #141: Square or Rounded Buttons
Based on 4 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Andrey Prokhorov on Apr 26, 2025
Pattern #140: Product Descriptions
Based on 1 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Clemens Grave on Sep 04, 2024
Pattern #139: Page Level Navigation
Based on 1 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Craig Kistler on Aug 13, 2024
Pattern #138: Visible Payment Options
Based on 1 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Andrey Andreev Recently tested by
Craig Kistler on Apr 10, 2025
Pattern #137: Visible Filters
Based on 4 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Maksim Meged on Jun 28, 2024
Pattern #136: Earliest Availability
Based on 1 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Andrey Andreev on Dec 18, 2024
Pattern #135: Product Categories
Based on 6 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Katharina Lay on Feb 23, 2024
Pattern #134: Optional or Confident Recommendation
Based on 1 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Jona Eisenberger on Dec 11, 2023
Pattern #133: Product Availability
Based on 1 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Daria Kurchinskaia Recently tested by 
Jakub Linowski on Apr 23, 2024
Pattern #132: One Time Payment Copy
Based on 2 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Pascal Dietz on Mar 21, 2024
Pattern #131: Authority
Based on 4 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
José Álvarez on Jun 14, 2023
Pattern #130: Visible Or Hidden Offer Pages
Based on 1 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Ardit Veliu Recently tested by 
Lars Skjold Iversen on Nov 30, 2024
Pattern #129: Right Or Left Aligned Forms
Based on 3 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Jakub Linowski Recently tested by
Katharina Lay on May 03, 2024
Pattern #128: Standard Or Superscript Price Format
Based on 2 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Ognjen Bošković on Jun 27, 2022
Pattern #127: Vague Or Specific Benefits
Based on 1 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Ayat Shukairy on May 09, 2022
Pattern #126: Bottom Or Left Thumbnails
Based on 1 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Melina Hess on Apr 22, 2022
Pattern #125: Unit Prices
Based on 1 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
Stanley Zuo Recently tested by
Melina Hess on Dec 29, 2024
Pattern #124: Confirmed Selection
Based on 5 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
John Hickey Recently tested by
Jakub Linowski on Nov 11, 2021
Pattern #123: Single Or Double Column Form Fields
Based on 2 Tests, Members See How Likely Version This Pattern Wins Or Loses And By How Much
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