All Latest 503 A/B Tests

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Only Significant A/B Tests

Only show the highest quality tests with a p-value < 0.05

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MOST RECENT TESTS

Test #92 on Rollbar.com by Mike Smith Jan 02, 2017 Desktop Mobile Home & Landing

Mike Smith Tested Pattern #22: Empowering Headline In Test #92 On Rollbar.com

Test #77 on Easycredit.se by Hugo Palm Dec 05, 2016 Desktop Mobile Signup

Hugo Palm Tested Pattern #5: Top Aligned Labels In Test #77 On Easycredit.se

Test #51 on Menufy.com by Aleksandr Elesev Oct 20, 2016 Desktop Mobile Checkout

Aleksandr Elesev Tested Pattern #63: Trust Seals In Test #51 On Menufy.com

Test #54 on by Chris Goward Aug 11, 2016 Desktop Mobile Product

Chris Goward Tested Pattern #7: Social Counts In Test #54

Client background (e.g. industry, business model):

This client is a healthcare company: their website is designed for lead generation. This company collects leads for their kidney-focused programs and ultimately provides kidney dialysis for those who decide to become patients.

Experiment background:

This experiment was focused on a right rail and the goal was to encourage more users to sign up to download the client’s free diabetes-friendly cookbook.

Test #69 on Digitalmarketer.com by Justin Rondeau Aug 01, 2016 Desktop Mobile Home & Landing

Justin Rondeau Tested Pattern #10: Postponed Modal Forms In Test #69 On Digitalmarketer.com

Test #18 on Caffeineinformer.com by James Foster Jul 01, 2016 Mobile Home & Landing

James Foster Tested Pattern #2: Icon Labels In Test #18 On Caffeineinformer.com

This is a retest of Test017 with a lengthier testing duration.

Test #16 on Caffeineinformer.com by James Foster Jul 01, 2016 Mobile Home & Landing

James Foster Tested Pattern #2: Icon Labels In Test #16 On Caffeineinformer.com

Test #17 on Caffeineinformer.com by James Foster Jul 01, 2016 Mobile Home & Landing

James Foster Tested Pattern #2: Icon Labels In Test #17 On Caffeineinformer.com

Test #37 on Onlinefaxes.com by Jaymie Friesen Apr 09, 2016 Desktop Mobile Home & Landing

Jaymie Friesen Tested Pattern #27: More For Less Headline In Test #37 On Onlinefaxes.com

Test #35 on by Someone Apr 01, 2016 Desktop Mobile Home & Landing

Someone Tested Pattern #26: Cart Reminder And Recently Viewed In Test #35

Test #27 on Adoramapix.com by Herman Klein Mar 01, 2016 Desktop Mobile Product

Herman Klein Tested Pattern #11: Gradual Reassurance In Test #27 On Adoramapix.com

Test #21 on Findsomeone.co.nz by Daniel Bridges Jan 01, 2016 Desktop Mobile Listing

Daniel Bridges Tested Pattern #25: Nagging Results In Test #21 On Findsomeone.co.nz

Test #12 on Covenanteyes.com by Nicole Morris Dec 01, 2015 Desktop Mobile Home & Landing

Nicole Morris Tested Pattern #29: Surfaced Content In Test #12 On Covenanteyes.com

In the B variation, 3 blog posts were referenced at the bottom of the homepage. Each of the blog post articles also contained strong copy to present the problem the service was helping customers with (porn addition) - along with clear calls to start a subscription (the primary metric).

Test #23 on Checkineasy.com by Justin Baer Oct 01, 2015 Desktop Mobile Home & Landing