All Latest 610 A/B Tests

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MOST RECENT TESTS

Test #188 on Thomasnet.com by Julian GaviriaJulian Gaviria Jul 11, 2018 Desktop Mobile Home & Landing

Julian Tested Pattern #4: Testimonials On Thomasnet.com

 - Variant A
 - Variant B

In this experiment, a testimonial with a repeated call to action was placed at the bottom of a landing page.

Test #187 on Trydesignlab.com by Will AndersonWill Anderson Jul 09, 2018 Desktop Mobile Product

Will Tested Pattern #71: Personalized Next Step On Trydesignlab.com

 - Variant A
 - Variant B

In this experiment, a lead form (with a syllabus) would transform into the next application step of "enrolling" after being submitted. More so, this surfacing of the next enrollment step was personalized and shown for users that also returned to the web site in future visits. 

Test #186 on by Devesh KhanalDevesh Khanal Jul 02, 2018 Mobile Home & Landing

Devesh Tested Pattern #14: Exposed Menu Options

 - Variant A
 - Variant B

In this experiment, additional product categories were added at the top of the navigation.

Test #176 on Kenhub.com by Niels HapkeNiels Hapke May 16, 2018 Desktop Mobile Checkout

Niels Tested Pattern #4: Testimonials On Kenhub.com

 - Variant A
 - Variant B

In this experiment, testimonials were added on a checkout screen.

Test #166 on Olark.com by Sunir ShahSunir Shah Apr 05, 2018 Desktop Mobile Home & Landing

Sunir Tested Pattern #12: Payment First On Olark.com

 - Variant A
 - Variant B

Olark's homepage was directing users towards a free forever trial - with followup nudges to upgrade some days later. The variation B of the experiment tested a more aggressive push to a pricing page page - with options to select a paid plan, as well as provide a credit card (getting the payment conversation out of the way sooner).

Test #164 on Examine.com by Martin WongMartin Wong Apr 04, 2018 Desktop Mobile Thank You

Martin Tested Pattern #50: Autoplay Video On Examine.com

 - Variant A
 - Variant B

In this test, the variation autoplayed the video (with sound). The thank you page offered a discount on a cross-sell product - The Supplement Goal Reference. The video first communicate a sincere thank you, followed by the product cross-sell.