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Only Significant A/B Tests

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Test #106 on Examine.com by Martin Wong   May 23, 2017 Desktop Product

Martin Wong Tested Pattern #15: Bulleted Reassurances In Test #106 On Examine.com

Three reassurances were added underneath each purchase button: Lifetime Updates, Works On All Devices and Money-Back Guarantee.

Test #64 on Goodui.org by Jakub Linowski   Jan 01, 2017 Desktop Home & Landing

Jakub Linowski Tested Pattern #41: Sticky Call To Action In Test #64 On Goodui.org

In this experiment, we showed a sticky navigation bar with 5 actions such as (newsletter signup, and visiting certain landing pages). Upon completion of each task, the navigation would transform into a completed state while using cookies to store it for future reference.

Test #91 on 3dhubs.com by Rob Draaijer   Jan 01, 2017 Desktop Listing

Rob Draaijer Tested Pattern #9: Multiple Steps In Test #91 On 3dhubs.com

In this experiment, a long form with multiple steps was broken down into a progressive interaction form. In the B variant, as users would complete particular steps, new ones would be communicated subtly and finally come into full view.