All Latest 610 A/B Tests

Screen

Device

Metric

Tag

Power of 80%+ for

Only Significant

p-value < 0.05

Become a member to unlock the abiltiy to see the highest impact a/b tests. Being able to see the actual test results and sort by impact allows growth and experimentation teams to take action on the biggest gains first

Test #270 on Dentalplans.com by J.R. Hernandez Nov 19, 2019 Desktop Listing

J.R. Tested Pattern #37: List Or Grid View On Dentalplans.com

In this experiment, a list view was tested against a grid view.

Test #269 on Thomasnet.com by Julian Gaviria Nov 15, 2019 Desktop Home & Landing

Julian Tested Pattern #14: Exposed Menu Options On Thomasnet.com

In this experiment, the variation exposed 6 of the options from the pulldown menu as tabs.

Test #268 on Backstage.com by Stanley Zuo Nov 08, 2019 Mobile Listing

Stanley Tested Pattern #14: Exposed Menu Options On Backstage.com

The change in this experiment was an exposed SEO panel (B) with a number of clickable filter options.

Test #267 on Backstage.com by Stanley Zuo Nov 05, 2019 Mobile Checkout

Stanley Tested Pattern #99: Progress Bar On Backstage.com

A "Step X of 4" progress bar was tested against a fully visible one that was also clickable.

Test #266 on by Someone Oct 25, 2019 Desktop Mobile Product

Someone Tested Pattern #4: Testimonials

In this experiment, a product page showed customer reviews at the bottom of the page (B) instead of hiding them under a tab (A).

Test #264 on Kenhub.com by Niels Hapke Oct 05, 2019 Desktop Mobile Global

Niels Tested Pattern #41: Sticky Call To Action On Kenhub.com

In this experiment users saw a sticky bar advertising the benefits of a Premium account across the bottom of the website, wherever they navigate. The sticky call to action appeared with a 4 second delay and was floating.

Test #262 on Thomasnet.com by Julian Gaviria Oct 03, 2019 Desktop Mobile Listing

Julian Tested Pattern #32: Condensed List On Thomasnet.com

In this experiment, the B version condensed the company listings. This was done by showing less of the description and introducing a "more" and "less" dynamic links that would expand and collapse the description.

Test #261 on Valkexclusief.nl by Online Dialogue Sep 20, 2019 Desktop Checkout

Online Tested Pattern #111: Field Explanations On Valkexclusief.nl

In this experiment on Valk Exclusief's web site, a reason was provided for why the e-mail address is being collected. Google translation of the added text is as follows: "If your e-mail address is not yet known to us, we will ask you to add some missing information. Then you immediately benefit from our benefits such as the ValkLoyal savings program."

Test #40 on Adoramapix.com by Herman Klein Aug 13, 2019 Desktop Product

Herman Tested Pattern #85: Benefit Button On Adoramapix.com

In this experiment only the button label changed. The control had a more immediate (next step-oriented) button label of "Upload Your Photos Now". The variation tried a more benefit-oriented button of "Order Now" (hinting at paying and obtaining the product).

Test #246 on Thomasnet.com by Julian Gaviria Jun 12, 2019 Desktop Mobile Home & Landing

Julian Tested Pattern #88: Action Button On Thomasnet.com

In this experiment, the navigation label was changed from "Network" to "Find Suppliers". The idea was to make use of an action label with a clearer benefit.

Test #244 on Mt.com by Vito Mediavilla Jun 06, 2019 Desktop Product

Vito Tested Pattern #49: Above The Fold Call To Action On Mt.com

A product landing page with an image was tested against one without - raising the call to action above the fold.

Test #243 on Goodui.org by Jakub Linowski Jun 05, 2019 Desktop Mobile Home & Landing

Jakub Tested Pattern #77: Filled Or Ghost Buttons On Goodui.org

In this experiment, full red background buttons were changed to ghost buttons (red outline and transparent fill)

Test #239 on Volders.de by Alexander Krieger May 02, 2019 Desktop Home & Landing

Alexander Tested Pattern #13: Centered Forms & Buttons On Volders.de

A contract cancellation landing page was tested for the effect of a single (wider CTA area with a left aligned button) vs two column layout (narrow CTA area with a right aligned button).

Test #238 on Suzuki.be by Karl Gilis May 01, 2019 Desktop Home & Landing

Karl Tested Pattern #104: Carousel Vs Static Grid Images On Suzuki.be

In this homepage experiment with a 4-slide carousel, the slides changed every 3.5 seconds and users could also choose another slide manually. In the variations, instead of the 4 slides in the carousel, static images were used to take up the same amount of space.

Test #231 on Glass.net by Mark Freedle Mar 14, 2019 Desktop Mobile Signup