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Test #9 on
by
Rick Dawson
Sep 28, 2018
Desktop
Mobile
Home & Landing
Rick Dawson Tested Pattern #83: Progressive Fields In Test #9


Test #199 on
Freshegg.co.uk
by
Luke Hay
Sep 13, 2018
Desktop
Mobile
Home & Landing
Luke Hay Tested Pattern #77: Filled Or Ghost Buttons In Test #199 On Freshegg.co.uk


In this experiment, standard (filled) buttons were tested against ghost buttons.
Test #198 on
Bomgar.com
by
Lee Elkins
Sep 03, 2018
Desktop
Signup
Lee Elkins Tested Pattern #40: Blurred Product Background In Test #198 On Bomgar.com


Test #196 on
Vivareal.com.br
by
Vinicius Barros Peixoto
Aug 14, 2018
Mobile
Listing
Vinicius Barros Peixoto Tested Pattern #80: Persistent Filters In Test #196 On Vivareal.com.br


The experiment goal was automatically applying filters the users have already done in our result page, during their navigation to the site. The variation always applied the filters in the same session and asked users on new sessions.
Test #194 on
Bomgar.com
by
Lee Elkins
Aug 08, 2018
Desktop
Mobile
Home & Landing
Lee Elkins Tested Pattern #22: Empowering Headline In Test #194 On Bomgar.com


Test #190 on
Diamondcandles.com
by
Peep Laja
Jul 26, 2018
Mobile
Global
Peep Laja Tested Pattern #2: Icon Labels In Test #190 On Diamondcandles.com


This test has explored numerous hamburger menu variations and has been covered in detail over at https://conversionxl.com/blog/testing-hamburger-icon-revenue/ - Thanks Peep Laja for sharing. Here we reported on a consistent increase in both menu clicks and sales.
Test #191 on
Diamondcandles.com
by
Peep Laja
Jul 26, 2018
Mobile
Global
Peep Laja Tested Pattern #2: Icon Labels In Test #191 On Diamondcandles.com


Test #189 on
Yummly.com
by
Kimberly Cheung
Jul 23, 2018
Desktop
Mobile
Signup
Kimberly Cheung Tested Pattern #7: Social Counts In Test #189 On Yummly.com


Test #187 on
Trydesignlab.com
by
Will Anderson
Jul 09, 2018
Desktop
Mobile
Product
Will Anderson Tested Pattern #71: Personalized Next Step In Test #187 On Trydesignlab.com


In this experiment, a lead form (with a syllabus) would transform into the next application step of "enrolling" after being submitted. More so, this surfacing of the next enrollment step was personalized and shown for users that also returned to the web site in future visits.
Test #185 on
Retrome.pl
by
Grzegorz Jancewicz
Jul 03, 2018
Mobile
Listing
Grzegorz Jancewicz Tested Pattern #49: Above The Fold Call To Action In Test #185 On Retrome.pl


Test #184 on
Bomgar.com
by
Lee Elkins
Jun 25, 2018
Desktop
Mobile
Home & Landing
Lee Elkins Tested Pattern #15: Bulleted Reassurances In Test #184 On Bomgar.com


Test #179 on
Yummly.com
by
Marcos Ciarrocchi
May 18, 2018
Desktop
Listing
Marcos Ciarrocchi Tested Pattern #13: Centered Forms & Buttons In Test #179 On Yummly.com


Test #174 on
Examine.com
by
Martin Wong
May 13, 2018
Desktop
Mobile
Checkout
Martin Wong Tested Pattern #67: Currency & Taxes In Test #174 On Examine.com


Test #173 on
Rollbar.com
by
Mike Smith
May 08, 2018
Desktop
Mobile
Home & Landing
Mike Smith Tested Pattern #22: Empowering Headline In Test #173 On Rollbar.com


Test #172 on
Trydesignlab.com
by
Daniel Shapiro
May 08, 2018
Desktop
Mobile
Product
Daniel Shapiro Tested Pattern #11: Gradual Reassurance In Test #172 On Trydesignlab.com


Test #169 on
Mt.com
by
Vito Mediavilla
Apr 24, 2018
Desktop
Listing
Vito Mediavilla Tested Pattern #37: List Or Grid View In Test #169 On Mt.com


Test #170 on
Goodui.org
by
Jakub Linowski
Apr 24, 2018
Desktop
Mobile
Home & Landing
Jakub Linowski Tested Pattern #49: Above The Fold Call To Action In Test #170 On Goodui.org


Test #166 on
Olark.com
by
Sunir Shah
Apr 05, 2018
Desktop
Mobile
Home & Landing
Sunir Shah Tested Pattern #12: Payment First In Test #166 On Olark.com


Olark's homepage was directing users towards a free forever trial - with followup nudges to upgrade some days later. The variation B of the experiment tested a more aggressive push to a pricing page page - with options to select a paid plan, as well as provide a credit card (getting the payment conversation out of the way sooner).
Test #164 on
Examine.com
by
Martin Wong
Apr 04, 2018
Desktop
Mobile
Thank You
Martin Wong Tested Pattern #50: Autoplay Video In Test #164 On Examine.com


In this test, the variation autoplayed the video (with sound). The thank you page offered a discount on a cross-sell product - The Supplement Goal Reference. The video first communicate a sincere thank you, followed by the product cross-sell.
Test #163 on
Lovehoney.co.uk
by
Matthew Curry
Mar 27, 2018
Mobile
Desktop
Product
Matthew Curry Tested Pattern #62: Urgent Next Day Delivery In Test #163 On Lovehoney.co.uk

