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Test #203 on Driving-tests.org by Andrei Zakhareuski Oct 10, 2018 Desktop Global
Andrei Zakhareuski Tested Pattern #85: Benefit Button In Test #203 On Driving-tests.org
In the variation, the button label "Upgrade To Premium" was changed to one with a clearer benefit of "Pass The First Time".
Test #202 on Kenhub.com by Niels Hapke Oct 01, 2018 Desktop Mobile Checkout
Niels Hapke Tested Pattern #13: Centered Forms & Buttons In Test #202 On Kenhub.com
In this experiment, the form layout was adjusted by shifting the side benefits further down below the form.
Test #9 on by Rick Dawson Sep 28, 2018 Desktop Mobile Home & Landing
Rick Dawson Tested Pattern #83: Progressive Fields In Test #9
Test #199 on Freshegg.co.uk by Luke Hay Sep 13, 2018 Desktop Mobile Home & Landing
Luke Hay Tested Pattern #77: Filled Or Ghost Buttons In Test #199 On Freshegg.co.uk
In this experiment, standard (filled) buttons were tested against ghost buttons.
Test #198 on Bomgar.com by Lee Elkins Sep 03, 2018 Desktop Signup
Lee Elkins Tested Pattern #40: Blurred Product Background In Test #198 On Bomgar.com
Test #196 on Vivareal.com.br by Vinicius Barros Peixoto Aug 14, 2018 Mobile Listing
Vinicius Barros Peixoto Tested Pattern #80: Persistent Filters In Test #196 On Vivareal.com.br
The experiment goal was automatically applying filters the users have already done in our result page, during their navigation to the site. The variation always applied the filters in the same session and asked users on new sessions.
Test #194 on Bomgar.com by Lee Elkins Aug 08, 2018 Desktop Mobile Home & Landing
Lee Elkins Tested Pattern #22: Empowering Headline In Test #194 On Bomgar.com
Test #190 on Diamondcandles.com by Peep Laja Jul 26, 2018 Mobile Global
Peep Laja Tested Pattern #2: Icon Labels In Test #190 On Diamondcandles.com
This test has explored numerous hamburger menu variations and has been covered in detail over at https://conversionxl.com/blog/testing-hamburger-icon-revenue/ - Thanks Peep Laja for sharing. Here we reported on a consistent increase in both menu clicks and sales.
Test #191 on Diamondcandles.com by Peep Laja Jul 26, 2018 Mobile Global
Peep Laja Tested Pattern #2: Icon Labels In Test #191 On Diamondcandles.com
Test #189 on Yummly.com by Kimberly Cheung Jul 23, 2018 Desktop Mobile Signup
Kimberly Cheung Tested Pattern #7: Social Counts In Test #189 On Yummly.com
Test #187 on Trydesignlab.com by Will Anderson Jul 09, 2018 Desktop Mobile Product
Will Anderson Tested Pattern #71: Personalized Next Step In Test #187 On Trydesignlab.com
In this experiment, a lead form (with a syllabus) would transform into the next application step of "enrolling" after being submitted. More so, this surfacing of the next enrollment step was personalized and shown for users that also returned to the web site in future visits.
Test #185 on Retrome.pl by Grzegorz Jancewicz Jul 03, 2018 Mobile Listing
Grzegorz Jancewicz Tested Pattern #49: Above The Fold Call To Action In Test #185 On Retrome.pl
Test #184 on Bomgar.com by Lee Elkins Jun 25, 2018 Desktop Mobile Home & Landing
Lee Elkins Tested Pattern #15: Bulleted Reassurances In Test #184 On Bomgar.com
Test #179 on Yummly.com by Marcos Ciarrocchi May 18, 2018 Desktop Listing
Marcos Ciarrocchi Tested Pattern #13: Centered Forms & Buttons In Test #179 On Yummly.com
Test #174 on Examine.com by Martin Wong May 13, 2018 Desktop Mobile Checkout
Martin Wong Tested Pattern #67: Currency & Taxes In Test #174 On Examine.com
Test #172 on Trydesignlab.com by Daniel Shapiro May 08, 2018 Desktop Mobile Product
Daniel Shapiro Tested Pattern #11: Gradual Reassurance In Test #172 On Trydesignlab.com
Test #173 on Rollbar.com by Mike Smith May 08, 2018 Desktop Mobile Home & Landing
Mike Smith Tested Pattern #22: Empowering Headline In Test #173 On Rollbar.com
Test #169 on Mt.com by Vito Mediavilla Apr 24, 2018 Desktop Listing
Vito Mediavilla Tested Pattern #37: List Or Grid View In Test #169 On Mt.com
Test #170 on Goodui.org by Jakub Linowski Apr 24, 2018 Desktop Mobile Home & Landing
Jakub Linowski Tested Pattern #49: Above The Fold Call To Action In Test #170 On Goodui.org
Test #166 on Olark.com by Sunir Shah Apr 05, 2018 Desktop Mobile Home & Landing
Sunir Shah Tested Pattern #12: Payment First In Test #166 On Olark.com
Olark's homepage was directing users towards a free forever trial - with followup nudges to upgrade some days later. The variation B of the experiment tested a more aggressive push to a pricing page page - with options to select a paid plan, as well as provide a credit card (getting the payment conversation out of the way sooner).