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Test #187 on Trydesignlab.com by Will Anderson   Jul 09, 2018 Desktop Mobile Product

Will Anderson Tested Pattern #71: Personalized Next Step In Test #187 On Trydesignlab.com

In this experiment, a lead form (with a syllabus) would transform into the next application step of "enrolling" after being submitted. More so, this surfacing of the next enrollment step was personalized and shown for users that also returned to the web site in future visits. 

Test #186 on by Devesh Khanal   Jul 02, 2018 Mobile Home & Landing

Devesh Khanal Tested Pattern #14: Exposed Menu Options In Test #186

In this experiment, additional product categories were added at the top of the navigation.

Test #176 on Kenhub.com by Niels Hapke   May 16, 2018 Desktop Mobile Checkout

Niels Hapke Tested Pattern #4: Testimonials In Test #176 On Kenhub.com

In this experiment, testimonials were added on a checkout screen.