The Latest A/B Tests
These are the amazing companies we work with that are actively sharing quality a/b test results.
MOST RECENT TESTS
Test #198 on Bomgar.com by Lee Elkins | Sep 03, 2018 Desktop
Lee Elkins Tested Pattern #40: Blurred Product Background In Test #198 On Bomgar.com
Test #197 on Reverb.com by Nicholas Evans | Sep 04, 2018 Desktop
Nicholas Evans Tested Pattern #4: Testimonials In Test #197 On Reverb.com
In the variation, customer reviews were exposed from a less visible tab view.
Test #196 on Vivareal.com.br by Vinicius Barros Peixoto | Aug 14, 2018 Mobile
Vinicius Barros Peixoto Tested Pattern #80: Persitent Filters In Test #196 On Vivareal.com.br
The experiment goal was automatically applying filters the users have already done in our result page, during their navigation to the site. The variation always applied the filters in the same session and asked users on new sessions.
Test #195 on Yummly.com by Kimberly Cheung | Aug 13, 2018 Desktop Mobile
Kimberly Cheung Tested Pattern #78: Structured Information In Test #195 On Yummly.com
Test #80 on Vivareal.com.br by Rodrigo Maués | Jan 03, 2017 Mobile
Rodrigo Maués Tested Pattern #18: Exposed Call Button In Test #80 On Vivareal.com.br
Test #69 on Digitalmarketer.com by Justin Rondeau | Aug 01, 2016 Desktop Mobile
Justin Rondeau Tested Pattern #10: Postponed Modal Forms In Test #69 On Digitalmarketer.com
Test #194 on Bomgar.com by Lee Elkins | Aug 08, 2018 Desktop Mobile
Lee Elkins Tested Pattern #22: Empowering Headline In Test #194 On Bomgar.com
Test #193 on Yummly.com by Marcos Ciarrocchi | Aug 07, 2018 Desktop Mobile
Marcos Ciarrocchi Tested Pattern #91: Forced Action In Test #193 On Yummly.com
In this experiment, the presence of an additional "skip all" text link was tested on a multiple step signup flow. The skip all link allowed users to bypass personalization questions and go straight to their app dashboard. The control (A) shows its presence, and in variant B we can see it was removed.
Test #192 on Refactoring.guru by Alexander Shvets | Aug 07, 2018 Desktop Mobile
Alexander Shvets Tested Pattern #4: Testimonials In Test #192 On Refactoring.guru
In this experiment, a number of customer reviews were added at the middle of a product page.
Test #18 on Caffeineinformer.com by James Foster | Jul 01, 2016 Mobile
James Foster Tested Pattern #2: Icon Labels In Test #18 On Caffeineinformer.com
This is a retest of Test017 with a lengthier testing duration.
Test #191 on Diamondcandles.com by Peep Laja | Jul 26, 2018 Mobile
Peep Laja Tested Pattern #2: Icon Labels In Test #191 On Diamondcandles.com
Test #190 on Diamondcandles.com by Peep Laja | Jul 26, 2018 Mobile
Peep Laja Tested Pattern #2: Icon Labels In Test #190 On Diamondcandles.com
This test has explored numerous hamburger menu variations and has been covered in detail over at https://conversionxl.com/blog/testing-hamburger-icon-revenue/ - Thanks Peep Laja for sharing. Here we reported on a consistent increase in both menu clicks and sales.
Test #17 on Caffeineinformer.com by James Foster | Jul 01, 2016 Mobile
James Foster Tested Pattern #2: Icon Labels In Test #17 On Caffeineinformer.com
Test #16 on Caffeineinformer.com by James Foster | Jul 01, 2016 Mobile
James Foster Tested Pattern #2: Icon Labels In Test #16 On Caffeineinformer.com
Test #189 on Yummly.com by Kimberly Cheung | Jul 23, 2018 Desktop Mobile
Kimberly Cheung Tested Pattern #7: Social Counts In Test #189 On Yummly.com
Test #82 on Poll-app.com by Pierre Olivier Martel | Jan 17, 2017 Desktop Mobile
Pierre Olivier Martel Tested Pattern #10: Postponed Modal Forms In Test #82 On Poll-app.com
Test #188 on Thomasnet.com by Julian Gaviria | Jul 11, 2018 Desktop Mobile
Julian Gaviria Tested Pattern #4: Testimonials In Test #188 On Thomasnet.com
In this experiment, a testimonial with a repeated call to action was placed at the bottom of a landing page.
Test #187 on Trydesignlab.com by Will Anderson | Jul 09, 2018 Desktop Mobile
Will Anderson Tested Pattern #71: Personalized Next Step In Test #187 On Trydesignlab.com
In this experiment, a lead form (with a syllabus) would transform into the next application step of "enrolling" after being submitted. More so, this surfacing of the next enrollment step was personalized and shown for users that also returned to the web site in future visits.
Test #186 on by Devesh Khanal | Jul 02, 2018 Mobile
Devesh Khanal Tested Pattern #14: Exposed Menu Options In Test #186
In this experiment, additional product categories were added at the top of the navigation.
Test #185 on Retrome.pl by Grzegorz Jancewicz | Jul 03, 2018 Mobile
Grzegorz Jancewicz Tested Pattern #49: Above The Fold Call To Action In Test #185 On Retrome.pl
