Best 61 Product UI Patterns

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Pattern #30  Tested 3 times  First tested by Doug Baltman  Recently tested by Daniel Shapiro on Jan 22, 2022

Pattern #30: Authentic Photos

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Pattern #29  Tested 3 times  First tested by Martin Wong  Recently tested by Daniel Shapiro on May 05, 2022

Pattern #29: Surfaced Content

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Pattern #28  Tested 2 times  First tested by Daniel Shapiro  Recently tested by Daria Kurchinskaia on Feb 23, 2023

Pattern #28: Easiest Fields First

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Pattern #27  Tested 3 times  First tested by Jaymie Friesen  Recently tested by Martin Wong on Jan 14, 2018

Pattern #27: More For Less Headline

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Pattern #26  Tested 5 times  First tested by Someone   Recently tested by Andrey Andreev on Sep 20, 2023

Pattern #26: Cart Reminder And Recently Viewed

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Pattern #25  Tested 3 times  First tested by Daniel Bridges  Recently tested by Stanley Zuo on Feb 28, 2021

Pattern #25: Nagging Results

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Pattern #24  Tested 5 times  First tested by Rodrigo Maués  Recently tested by Rob Draaijer on Nov 30, 2020

Pattern #24: Visible Availability

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Pattern #23  Tested 3 times  First tested by Julian Gaviria  Recently tested by Stanley Zuo on Apr 30, 2020

Pattern #23: Inline Link Nudge

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Pattern #22  Tested 7 times  First tested by Mike Smith  Recently tested by Daniel Shapiro on Sep 24, 2020

Pattern #22: Empowering Headline

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Pattern #21  Tested 8 times  First tested by Matt Connor  Recently tested by Vinicius Barros Peixoto on Dec 30, 2022

Pattern #21: What It's Worth

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Pattern #20  Tested 11 times  First tested by Mark Freedle  Recently tested by Ardit Veliu on Sep 30, 2022

Pattern #20: Canned Response

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Pattern #19  Tested 5 times  First tested by Jaymie Friesen  Recently tested by Jakub Linowski on May 26, 2023

Pattern #19: Benefit Testimonials

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Pattern #18  Tested 6 times  First tested by Rodrigo Maués  Recently tested by Vinicius Barros Peixoto on Dec 23, 2022

Pattern #18: Single Or Alternative Buttons

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Pattern #17  Tested 6 times  First tested by Kuba Koziej  Recently tested by Jakub Linowski on Oct 30, 2020

Pattern #17: Expensive First

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Pattern #16  Tested 3 times  First tested by Nicholas Evans  Recently tested by Ardit Veliu on Apr 29, 2021

Pattern #16: Welcome Mat - Partial

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Pattern #15  Tested 14 times  First tested by Martin Wong  Recently tested by Stanley Zuo on Jul 14, 2023

Pattern #15: Bulleted Reassurances

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Pattern #14  Tested 10 times  First tested by Lisa Seaman  Recently tested by Samuel Hess on Dec 23, 2020

Pattern #14: Exposed Menu Options

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